Sophie Bertin
I bring clarity on how to use AI in your business, for your purposes, based on my 33 years of experience in strategy, business, law and technology
Zürich, Switzerland
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AI is forcing you to clarify your intentions.
AI is rendering and augmenting the quality of what you put in.
I connect what others see as separate: AI, business processes and strategy, and the human side of transformation. After 33 years building, advising, and leading at the highest levels, I bring entrepreneurs and leaders from AI-curious to AI-capable, with the clarity and experience that only comes from having been on the different sides of the table.
I help people understand and interact with AI beyond the hype, to embrace it so that AI can be the most beneficial to them. I draw this from my own daily experience with AI.
33 years across McKinsey, Bain, the European Commission, banking, law firms, and technology, across cultures and countries.
AI 50 INSEADers 2025, recognised among the top 50 INSEAD alumni for AI with real-world business impact.
Certified AI practitioner, Mindvalley 1st Prize, Best AI App Builder. Certified Claude Code practitioner and more.
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Sophie Bertin
I bring clarity on how to use AI in your business, for your purposes, based on my 33 years of experience in strategy, business, law and technology
Zürich, Switzerland
Actions
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