Sugira Rubasha
CEO of ETS Rubasha Media and The Rubasha Family Podcast
New City, New York, United States
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Sugira Rubasha is the Founder and CEO of ETS Rubasha Media, a podcast strategist and speaker who helps business leaders use podcasting, personal branding, and social media to build influence, authority, and lasting legacy.
Area of Expertise
Topics
Your Podcast Is Your Best Salesperson: Turning Conversations Into Revenue
Most businesses treat their podcast as a marketing expense. I treat it as a revenue engine.
In this session, I'll show how to turn every podcast episode into multiple business assets that generate leads, build trust, and increase sales.
From video sales letters and Meta ads to email campaigns, webinars, and lead nurturing, you'll learn how to use your podcast throughout your entire customer journey.
Whether you sell high-ticket services, consulting, or products, you'll leave with a framework for transforming your podcast from content into one of your company's most valuable sales tools.
The Family Legacy Podcast: Using Conversations to Preserve Wealth, Values, and Vision
Most families wait until it's too late to have the conversations that matter. This session explores how podcasting can become one of the most powerful tools for preserving family stories, strengthening relationships across generations, and documenting the values behind successful businesses. I'll share how founders, family businesses, and fathers can use a podcast to capture wisdom, prepare the next generation of leaders, and create a legacy that lasts far beyond themselves.
Legacy: Building an Empire That Outlives You
Too many podcasters think about the next episode instead of the next generation.
This session is for creators who want to build something that lasts.
I'll share how I've used podcasting as the foundation for building relationships with CEOs, growing a personal brand through social media, and positioning a podcast as a media company instead of just a show.
If your vision is to create influence that still matters 30 or 40 years from now, this session will give you the mindset and practical strategies to build a true podcast empire.
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