Susan Westwater is the CEO and co-founder of Pragmatic Digital where they advise the world’s most innovative brands on how to capitalize on the incredible opportunity voice and conversational AI represent. Susan helps clients reach their marketing objectives by using customer-centric approaches to plan and create innovative voice experiences for their audiences. She has presented and authored a number of talks, workshops, articles, and ebooks focused on the role Voice technology plays in marketing and business strategy. Susan co-authored the book Voice Strategy: Creating Useful and Usable Voice Experiences which was a #1 Release on Amazon and is working on a second book titled Voice Marketing which will be released in 2023. She is also an Ambassador of the Open Voice Network, an instructor for the Marketing AI Institute AI Academy, and a member of Women in Voice. She is recognized by her peers as a thought leader in innovation and voice technology and in 2020, she was recognized as a Top Voice Influencer in Voicebot’s Top 68 Leaders in Voice.