Swati Pandey
Counselling Psychologist | Founder, SyncInSelf & Nodes and the Moon | Human Behaviour & Emotional Intelligence
Ahmedabad, India
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Swati Pandey is a Counselling Psychologist, emotional wellness facilitator, and Founder of SyncInSelf and Nodes and the Moon. Her work explores the intersection of human behaviour, emotional intelligence, identity, leadership, and the systems that shape how people think, feel, and act.
With an MSc in Counselling Psychology from Brunel University London and professional experience in the UK's NHS, she brings a multidisciplinary perspective to understanding human experiences.
Through her work with educational institutions, young people, educators, and organisational teams, Swati develops psychology-informed learning experiences that make emotional awareness and behavioural understanding practical and accessible.
Her interests extend to the evolving relationship between psychology and technology, particularly how AI, digital environments, and algorithm-driven experiences influence human attention, trust, decision-making, and identity.
She believes that as technology becomes more intelligent, understanding human behaviour becomes even more essential.
Her work is guided by a simple philosophy: Feel Deep. Lead Bold. Stay Synced.
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The Human Behind the Algorithm: What AI Builders Need to Understand About Human Behaviour
As AI becomes part of how we learn, work, communicate, and make decisions, one question deserves more attention: Are we designing intelligent systems without fully understanding the humans who use them?
Technology can recognise patterns, generate responses, and personalise experiences. But human behaviour is shaped by emotions, cognitive biases, trust, identity, and context factors that don't always fit neatly into a dataset.
In this session, I bring a counselling psychologist's perspective to the world of AI and technology, exploring how psychological principles can inform more thoughtful, human-centred digital experiences.
We'll explore:
• The psychology of trust: Why people trust, distrust, or over-rely on AI systems.
• Cognitive biases and decision-making: How human assumptions influence interactions with technology.
• Emotional design: Why the way a system communicates can matter as much as what it communicates.
• AI and human identity: How intelligent systems are changing our relationship with knowledge, confidence, and autonomy.
• From insight to implementation: Practical questions developers and product teams can use when designing AI-powered experiences.
Through relatable examples and audience reflection, this session invites developers, designers, and technology leaders to look beyond what AI can do and consider how people experience it.
Attendees will leave with a practical psychological lens for examining trust, communication, user autonomy, and human behaviour in their own AI-powered products.
Because building technology that works is an engineering challenge. Building technology that people can understand, trust, and use responsibly is also a human challenge.
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