Speaker

Tetiana Kobzar

Tetiana Kobzar

Founder & Product Maven | Turning Play into Purpose with Gamification & Behavioural Design

London, United Kingdom

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Hi, I’m Tetiana Kobzar—a product‑obsessed tech founder who loves turning ideas into digital experiences people actually enjoy.

Why listen to me?
Serial startup builder. I’ve spent 20 years launching and growing products—first as a developer, later as a product lead, and now as the founder of Diversido and, most recently, a new HealthTech venture.

Gamification & behavioural design geek. I translate psychology into simple engagement loops that keep users coming back.

Champion of soft skills. Clear communication, playful collaboration and empathy are at the core of every team I run.

Hands‑on product designer. From scribbled napkin sketches to shipped features, I stay close to users and the data.

What audiences get
Practical stories, honest lessons and ready‑to‑use frameworks—delivered with energy and zero jargon. Whether your event tackles product strategy, user engagement or building happier teams, I’d love to share what I’ve learned (and the mistakes I’ve survived).

Area of Expertise

  • Business & Management
  • Information & Communications Technology

Topics

  • Gamification
  • Behavior change
  • Human centered design
  • Software Deveopment
  • Soft Skills
  • Business Analysis
  • Product Design
  • Usability
  • Startups
  • MVP

Tetiana Kobzar

Founder & Product Maven | Turning Play into Purpose with Gamification & Behavioural Design

London, United Kingdom

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