Basia (Barbara) Nadolna
AI & Data-Driven Growth Marketer | Expert in Omnichannel Strategies and Automation
Washington, Washington, D.C., United States
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Barbara (Basia) Nadolna is a growth marketer with a tech and data-first approach, specializing in AI-driven strategies, automation, and omnichannel growth. Committed to driving scalable results, she leverages AI and data to optimize marketing workflows, enhance collaboration, and deliver measurable business outcomes. With a focus on integrating cutting-edge technology, Barbara helps businesses navigate the complexities of modern marketing.
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Navigating AI-Driven Growth in Marketing: A Practical Guide to Omnichannel Strategy and Automation
In today’s digital landscape, AI isn’t just an add-on; it's essential. This session dives deep into leveraging AI and data-driven strategies to optimize marketing workflows, scale results, and enhance cross-channel collaboration. Attendees will gain insights into building practical AI solutions that are adaptable across omnichannel platforms and discover actionable steps for integrating automation into daily marketing practices. Barbara will share real-world applications, drawing from her expertise in digital transformation to help participants make AI a cornerstone of their marketing efforts.
Maximizing Growth with AI-Driven Insights and Automation in Power Platform Solutions
Discover how to harness AI and data-driven automation within the Power Platform to revolutionize business outcomes and achieve scalable growth. In this session, attendees will learn actionable strategies to integrate AI across Power BI, Power Automate, and Dynamics 365 for end-to-end process optimization. Barbara will share case studies demonstrating real-world results, providing insights into using data and automation to enhance decision-making, improve operational efficiency, and create value for business teams. Attendees will leave with practical techniques to apply these insights directly to their projects, driving business impact at every level.
AI-Powered Omnichannel Strategies: Driving Growth Through Automation and Data
In today’s fast-paced digital landscape, leveraging AI and data-driven insights is crucial to building successful omnichannel strategies that drive growth. This session will showcase how automation and AI can transform customer engagement, streamline marketing workflows, and enhance productivity across multiple channels.
With real-world examples from across industries, we’ll explore how AI can be integrated into your marketing tech stack to optimize customer touchpoints, boost personalization, and create seamless experiences. Whether you're a business leader, IT professional, or developer, you'll gain actionable insights on automating workflows, improving omnichannel communication, and using data to fuel growth.
Basia (Barbara) Nadolna
AI & Data-Driven Growth Marketer | Expert in Omnichannel Strategies and Automation
Washington, Washington, D.C., United States
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