Ketevan Nozadze
Bank of Georgia - Agile Coach
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Digital platform and transformation leader with 10+ years of experience across fintech, consulting and analytics. Passionate about Management 3.0 principles and AI-driven innovation, with a strong focus on empowering teams, improving delivery systems and shaping scalable product strategies. Actively contributes to strengthening a data-driven decision-making culture and advancing AI strategy development within organizations. Skilled in cross-functional collaboration, agile coaching and translating business needs into impactful digital solutions.
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Area of Expertise
Bridging Agile Coaching and Software Architecture
Agile practitioners and software architects often find themselves at odds: coaches push for speed, flexibility, and continuous learning, while architects emphasize structure, stability, and long-term sustainability. This tension, if unmanaged, creates friction, slows delivery and undermines trust between teams.
We will explore how to transform that clash into collaboration. Drawing from real-world experiences in IT and Data organizations, I will share practical approaches for building shared understanding and aligning decision-making across roles. Together, we’ll uncover how to:
1. Reframe “Agile vs. Architecture” as a partnership rather than a battle.
2.Use facilitation tools to bridge different perspectives and priorities.
3. Involve architects in agile rituals without diluting agility.
4. Create decision-making practices that balance short-term adaptability with long-term architectural vision.
The format combines lecture-style insights, case examples, and a hands-on exercise where participants role-play typical conflict scenarios between coaches, architects and managers and then co-create strategies to resolve them.
By the end of the session, participants will walk away with concrete facilitation techniques, patterns for collaboration and renewed confidence in navigating the culture clash between agility and architecture.
AI as Your Coaching Partner
AI is no longer just another tool in the Agile toolbox, it’s becoming an active collaborator in how we coach, lead, and deliver. In this session, we’ll explore how Agile Coaches can treat AI as a true teammate: helping us refine backlogs with sharper insights, forecast delivery with more confidence and support leaders in complex decision-making. We’ll also uncover how AI can spark creativity, challenge assumptions and provide new lenses for retrospectives and team reflection. Rather than replacing the human role of a coach, AI has the potential to amplify empathy, accelerate learning, and extend our impact across teams and organizations. Participants will leave with practical examples, proven use cases and concrete ideas they can experiment with immediately in their own coaching practice.
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