Speaker

Lauren Murray

Lauren Murray

Brand experience and partnership leader, amplifying destinations through human-led, insight-driven connection

Milwaukee, Wisconsin, United States

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Lauren is an award-winning creative and strategic leader passionate about building meaningful connections between people, brands and experiences. She leads integrated brand activations and partnerships across digital and real-world environments, blending insight-driven strategy with bold creativity. Her work spans destinations - from Wyoming to Maine and Reno Tahoe to Ocean City, Maryland - and has been recognized by the Effies, Webbys, The Drum, AICP, and more. Known for her curiosity, energy and collaborative spirit, Lauren brings a sharp eye for innovation and a deep understanding of how to turn audience insights into standout brand moments.

Area of Expertise

  • Business & Management
  • Travel & Tourism

Topics

  • Brand Humanizing
  • Brand Marketing
  • Business Communications
  • Marketing
  • Marketing Strategy
  • Advertising
  • Strategic Partnerships
  • Creative Strategy
  • Tourism Marketing

Lauren Murray

Brand experience and partnership leader, amplifying destinations through human-led, insight-driven connection

Milwaukee, Wisconsin, United States

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