Layshi Curbelo
User Experience Designer and Accessibility Specialist
San Juan, Puerto Rico
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Layshi Curbelo is a user experience designer specializing in digital accessibility, with a focus on creating inclusive solutions with high return on investment (ROI). She holds a Bachelor's degree in Advertising, a Master's degree in Education with a specialization in Instructional Design, and certifications in User Experience.
She is the CEO of Command Z Studio and the Command Z podcast, where she explores trends and challenges in design. Additionally, she produces other design-focused podcasts, including Design Tracks from Design Matters and If U Seek from the company Useberry. She is also the CTO and Co-Founder of Yestoday, an innovative software that blends creativity and functionality for entrepreneurs and creatives, ensuring that technology transforms ideas into tangible realities.
With over a decade of experience, Layshi has worked on international projects and has been a speaker at prestigious events such as Design Matters, South by Southwest, Interaction Foundation, and the 2020 Ibero-American Biennial, where she was a finalist. She has created educational materials used in more than 16 countries and has spoken at over 30 international conferences. Her commitment is to make every digital experience accessible and effective, changing the world one pixel at a time.
Area of Expertise
Topics
AI in Web Design: Ethical Choices for Enhanced User Experience
In this workshop, you'll learn how AI can make your designs better and faster, without losing your creativity or human touch (wink). You'll also gain a deep understanding of how to employ AI in a manner that aligns with ethical principles and responsible practices, ensuring it benefits everyone. By the end, you'll master data standards, AI for design executions like wireframe, research, and prototype, and practical AI tools like Chat GPT, equipped to solve real UX problems. Join us to elevate your design skills and make an impact in the world of responsible and innovative design.
Beyond the Dilemma: Designing Emotionally Resonant Experiences
Many designers find themselves grappling with the dilemma of compromising their designs to meet their company's sales goals. How can we strike a balance? This talk offers a refreshing perspective, delving into how emotions can serve as the foundation for your designs to attract customers using conversion techniques and web page optimization. Now, more than ever, there's a yearning for designs that feel authentic, emphasizing the exploration of expressing genuine emotions. The discussion extends beyond standardized inclusion efforts, urging the industry to embrace the vast spectrum of human emotion and identities. User experience strategies will be meticulously developed, addressing both the interface's experiential aspect and the technical nuances of their implementation. Geared towards developers seeking insights into working collaboratively with designers, this talk unravels strategies, techniques, and emotional implications in design. The goal is to foster understanding and collaboration to create superior products, designs, and services.
Designing for Diversity: Enhancing DEI Practices in Design Research through Accessible Documentation
Attendees will gain valuable insights into transforming design research practices by prioritizing accessibility and inclusivity.
This talk aims to equip attendees with the knowledge and skills necessary to integrate accessibility and inclusivity into their research practices. By embracing diversity in user recruitment, engagement, and accommodation, attendees will be empowered to contribute to more inclusive and impactful design processes, ultimately driving greater ROI for their companies.
Web accessibility and conversion, UX focused on usability and optimization for everyone
This talk will educate attendees on the best accessibility practices linked to Search Engine Optimization (SEO); we will address how to create experiences able to further the reach of web visits, the click-through rate, and the optimization of them based on the page experience. User experience strategies will be developed, both in terms of the interface and in the technical aspect of their implementation. This talk is intended both for designers and product, marketing, and advertising strategists.
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