Microsoft’s Azure AD B2C enables companies and organizations to manage identities and access of customers in the cloud. It’s built on the strong foundation of Azure AD and the powerful identity engine “Microsoft Identity Experience Framework”. Developers are able to easily integrate apps based on the Microsoft Identity platform and customize the B2C tenant (e.g. branding of UI) .

In this session I will talk about architecture and operation-related topics:

- Architecture of Azure AD B2C
- Use cases and examples of CIAM solutions
- Design and configuration of B2C tenant
- Configuration of User flows (Built-in)
- Deployment of Custom Policies
- Auditing and Monitoring
- Securing local user accounts in B2C

This session includes hands-on and experiences from the field. It aims to reach a wide audience, including DevOps to get an overview of use cases and implementation of Microsoft's identity platform in B2C scenarios.