Session

The MVP Is Too Slow for Product Discovery Now: How RIPs help teams find the right product faster

Most software teams still treat the MVP as the first serious product discovery tool. That made sense when realistic screens, workflows, and interactions were expensive to create. AI tools have changed that sequence.

At Edensoft Labs, we offer product development services for organizations that need software delivered quickly, designed clearly, and built for long-term ownership. Our work starts before coding. We learn the domain, clarify the vision, surface the right problems early, and create software that non-technical stakeholders can understand and engineers can maintain after handoff. Our process combines requirements discovery, UX and product management, architecture, development, testing, and maintainability from the beginning. Every engineer is trained on our 149 maintainability standards, so maintainability and legible architecture are enforced whether the code is written directly by an engineer or produced with agentic coding under the engineer’s control. The result is software that’s readable, reliable, built to last, and not dependent on us after delivery. 

This session explains how Edensoft Labs uses AI-assisted RIPs as the front end of that product development process. The core idea is simple: many teams should stop using MVPs to discover basic product requirements. They should use Realistic Interactive Prototypes, or RIPs, first.

A RIP looks and feels like working software, but its purpose is discovery. It gives users, product managers, program managers, designers, engineers, and executives something concrete to inspect before the team commits serious engineering dollars. Users react better to realistic workflows than abstract requirements. Product managers see where the concept is weak. Engineers see complexity earlier. Program managers get a better basis for scope, phasing, budget, and delivery decisions.

The MVP has a role, but it should come later. The MVP should validate a buildable product after the team has already used RIPs to discover workflows, clarify requirements, expose bad assumptions, and create shared understanding across the people who need the software to succeed.

The session will walk through Edensoft Labs’ product development approach: start with the vision, turn early ideas into realistic interactive workflows, put those workflows in front of users quickly, refine requirements through concrete feedback, then move into MVP development with stronger alignment and less waste. We’ll share real-world examples of how this approach has sped up discovery and delivery times by 4x by replacing abstract requirement debates with concrete user feedback much earlier in the process.

The goal is faster discovery, better requirements, lower rework, and software that doesn’t become tomorrow’s sustainment problem. Attendees will learn how to distinguish a demo, a RIP, and an MVP; when to use each one; why AI makes RIP-first discovery practical; and how to avoid the common trap of treating a prototype like production software.


This talk is designed for program managers, product managers, UX designers, technical directors, innovation teams, and software leaders who need to discover the right product faster and then build it with enough discipline to last.

Andrew Park

Founder, Edensoft Labs

Brambleton, Virginia, United States

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