Get your salespeople to fall in love with CRM promises to be a dynamic session designed to reshape the way sales teams perceive and utilize CRM systems. We will address the underlying reasons behind the common resistance to CRM among salespeople, exploring misconceptions and barriers. Together, we will identify strategies for preparing your organization for a successful CRM implementation, ensuring alignment with your company's culture and processes. The heart of this session focuses on the five key traits that define successful sales organizations, providing you with the insights to replicate this success to meet the unique needs of your sales team, enhancing their engagement and efficiency. This engaging session is an invaluable opportunity for sales professionals, leaders, and CRM administrators to gain a deeper understanding of CRM, learn how to adapt their organizations, and discover how to make CRM a tool that salespeople value and excel with.