The job title "Agile Coach" is increasingly uncomfortable for both professionals and organizations involved in Agile transformations. Agile transformations today differ significantly from those a decade ago, impacting the roles and expectations of Agile professionals. Derk Jan de Grood and Nienke Alma, experienced Agilsts, reflect on their discomfort with the title and the evolving nature of Agile support.

In their talk, they examine how their role has changed over time, why organizations might share their discomfort, and what kind of support adds value to today's Agile transformations. They encourage attendees to reflect on how they position themselves in the Agile job market and how organizations view the value of Agile professionals. The session offers insights into what new job titles or roles might better capture the contributions of Agile professionals in today's context.