Mautic was created to give marketers freedom: open-source, transparent, and flexible. But the world of digital experiences is changing fast. AI is not just another buzzword, it’s becoming the missing piece that can transform Mautic into a true intelligent marketing automation platform.

In this session, Dominique de Cooman (CEO, Dropsolid AI & long-time Mautic contributor) will explore the opportunities for AI in Mautic:

How AI can strengthen first-party data and personalization in a privacy-first world.

Where AI will deliver the most impact (campaign orchestration, segmentation, content optimization, analytics).

Why the open-source AI + Mautic combination is the winning alternative to locked-in, expensive proprietary suites.

How Mautic can become the beating heart of an Open DXP with AI agents that work for marketers.

We will also explore how we can replicate the Drupal AI initiative.