Organizations sit on mountains of data, yet without a strategy, they risk sinking into a swamp of disorganized information, where potential insights are lost. Many companies treat data as a commodity rather than a strategic driver, leaving untapped potential on the table.

This session explores how organizations can move beyond reactive data management and establish a forward-looking strategy that aligns with business goals. Whether you're a DBA, data scientist, or manager, the first step is asking why—why does data your matter, what value does it bring, and how can it empower decision-making?

We will break down the essentials of building a data strategy, from defining a vision to fostering a data-driven culture. Crucially, we will explore the human side of data—because data is only as valuable as the impact it creates for the people who use it.

Join the session to explore how you can start a thoughtful human-centric data strategy that can transform raw information into a powerful business asset.