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Speaker

Saša Mitrović

Saša Mitrović

Customer Engineer @ Snowflake | Host of "Better Presales with Sasha" on YouTube

Frankfurt am Main, Germany

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Hey there! I'm Saša, a Senior Sales Engineer at Snowflake who's passionate about transforming complex data challenges into strategic solutions. By day, I'm driving regional sales growth, and by night, I'm creating YouTube content that helps sales professionals level up their game.

I talk about Cloud, Data Lakes, Snowflake, Streamlit, Data Engineering, Data Science, GenAI.

My Professional Superpower: Bridging technical expertise with sales strategy. I've coached over 100 sales engineers and account executives, helping them unlock their potential and crush their targets.

Content Creation:
Host of "Better Presales with Sasha" YouTube channel
Reached 35,000 unique viewers
Created content on Snowflake, Streamlit, and sales engineering
Authored industry blogs attracting 10,000+ readers

Technical Playground:
Specialties: Sales Engineering, Artificial Intelligence, Data Solutions

Fun Fact: I founded the Frankfurt Data Engineering Meetup and love connecting with tech enthusiasts who are as excited about data and sales as I am!

Area of Expertise

  • Information & Communications Technology

Topics

  • Snowflake
  • Streamlit
  • Sales Training
  • YouTube
  • Data Engineering
  • Data Science
  • GenAI
  • LLM

5 Elements of a Great (Technical) Demo

Ever wondered what separates a forgettable demo from a show-stopping presentation that wins deals and captivates audiences? In this high-impact session, I'll deconstruct the art and science of delivering killer technical demos that engage, persuade, and inspire.

Drawing from years of experience as a Senior Sales Engineer at Snowflake and host of "Better Presales with Sasha", I'll reveal the five critical elements that elevate your technical demonstrations from mundane to memorable.
Whether you're a sales engineer, product owner, or technical professional, these insights will help you craft demos that not only showcase your product's capabilities but also tell a compelling story that resonates with your audience.

What You'll Learn:
• Storytelling techniques that make technical content compelling
• Strategies for creating interactive and engaging demonstrations
• How to structure your demo for maximum impact
• Techniques to handle unexpected questions and technical challenges
• Ways to align your demo with your audience's specific business needs

Perfect for sales professionals, solution engineers, product managers, and anyone who wants to transform their technical presentations from boring to brilliant. Come prepared to take your demo skills to the next level!

From Data to Insights: Unleashing Snowflake's ML and GenAI for Financial Research

A cutting-edge demonstration of how financial services professionals can transform raw market data into actionable insights using Snowflake's powerful machine learning and generative AI capabilities.

In this live technical session, I'll walk you through a complete research workflow that showcases how modern data teams can leverage advanced analytics without leaving their data platform.

What You'll Discover:
• Transforming complex market datasets using Snowflake's native capabilities
• Utilizing Top Insights for automated segment analysis
• Generating research reports with Snowflake's hosted Large Language Models
• Practical application of ML techniques in financial market research

Using a real-world Airbnb Manhattan property dataset, I'll demonstrate how to:
• Prepare and transform market data
• Identify key price drivers using automated machine learning
• Generate a professional research paper directly within Snowflake

Perfect for data scientists, financial analysts, and technology professionals looking to streamline their research workflows and unlock the power of integrated machine learning and generative AI technologies.

From Zero to Web App: Live Coding a Streamlit Application in Python

In this interactive live-coding session, you'll discover how to transform your data science and engineering projects into powerful, interactive web applications using Streamlit - the game-changing Python framework that eliminates complex web development barriers.

Join me as I demonstrate how to build a fully functional app in real-time, showcasing Streamlit's ability to convert Python scripts into shareable, intuitive web interfaces with minimal code.

What You'll Learn:

• Rapid prototyping techniques for data applications
• Creating interactive widgets and data visualizations
• Deploying your app with just a few lines of Python
• Best practices for building user-friendly data science tools

Perfect for data professionals who want to quickly share insights, models, and analyses without getting bogged down in front-end development. Whether you're a data scientist, engineer, or analyst, this session will empower you to build professional web applications in minutes, not days.

Saša Mitrović

Customer Engineer @ Snowflake | Host of "Better Presales with Sasha" on YouTube

Frankfurt am Main, Germany

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