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Speaker

Satwik Singh

Satwik Singh

AI Lead at 11x AI

San Francisco, California, United States

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Satwik Singh is a core builder and emerging technical leader in the rapidly evolving field of applied AI and agentic systems. As a Tech Lead at 11x AI, Satwik is at the forefront of developing "Alice", an AI sales representative that operates autonomously at scale—transforming how modern GTM teams work.

At 11x, Satwik has architected and delivered several of the company's most critical agent capabilities. He led the creation of the Knowledge Base Retrieval-Augmented Generation (RAG) and Deep Research pipeline, which powers Alice's ability to reason over complex product information and tailor responses with high fidelity: a first-of-its-kind system in the GTM agent space. He has also worked across systems to handle the credits ledger, and engineered the Sourcing Agent that autonomously crafts campaigns. Satwik has been instrumental in shaping the technical foundation of Alice's intelligence and reliability.

Prior to 11x, Satwik was a software engineer at Meta, where he worked on Generative AI products within the Core Ads organization and contributed to infrastructure across Reality Labs. His work helped ship first-generation GenAI creative enhancements for Feed Ads—driving significant revenue gains at scale.

Satwik's unique strength lies in his ability to move seamlessly between infrastructure, AI product, and agent behavior—designing systems that are production-ready, high-impact, and aligned with real business outcomes. With deep hands-on experience and a vision for what Agentic AI can become, he's helping define the next era of intelligent software.

Area of Expertise

  • Information & Communications Technology

Topics

  • GenAI
  • Artificial Intelligence
  • Generative AI
  • Artificial Intelligence (AI) and Machine Learning
  • AI Agents
  • Applied Generative AI
  • applied AI
  • Generative AI Use Cases

Ingest, Chunk, Retrieve: How We Built an AI Sales Rep that Trains Herself

AI agents and digital workers are becoming an essential tool for teams of all sizes and across all industries. However, training these agents to become experts in your product, business, and customers remains a significant challenge. But what if onboarding a digital worker was as simple as uploading your pitch deck? At 11x, we built Alice, an AI sales rep that writes outbound emails with the nuance and context of a top-performing human - because she learns like one too.

In this talk, we'll share how we built a RAG system that lets users train Alice on their internal materials: PDFs, websites, call recordings, and more. We'll walk through our ingestion flow, OCR and chunking pipeline, and explain how we leveraged different technologies and vendors to support a wide-range of file types. We'll also discuss how we leveraged Pinecone and other vector embedding technologies to drive relevant, high-performing messaging. Finally, I'll share what we’ve learned running this system in production across 300+ customers and over 1m prospect interactions each month.

Satwik Singh

AI Lead at 11x AI

San Francisco, California, United States

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