Tricia Sinclair

Tricia Sinclair

Avanade - Customer Service Lead Europe

London, United Kingdom


Tricia has over 15 years of experience in technology, specialising in Microsoft Business Applications and Low Code Platform. She is the founder of the Power Platform School, a volunteer run NFP which focuses on increasing black representation in the Microsoft Partner eco system. She is also a Microsoft MVP, an award presented by Microsoft to show appreciation to technology expers who share knowledge with the wider community.

While technology is always amazing, Tricia's passion revolves around how technology affects people and providing opportunities for everyone to be a part of our future ways of working.


Area of Expertise

  • Information & Communications Technology


  • Azure DevOps
  • Microsoft Power platform
  • D365
  • Azure AI
  • Customer service
  • Power Apps
  • Microsoft Power Virtual Agents
  • Power Automate

Power Up Your Customer Service Experience with the Microsoft Power Platform

Are you tired of delivering mediocre customer service experiences? It's time to elevate your game! In this session, we'll show you how to maximize your customer service implementation using the Microsoft Power Platform.

The Microsoft Power Platform provides powerful tools to help you deliver exceptional customer service experiences. With its integrated capabilities, you can streamline processes, reduce response times, and automate routine tasks to free up time for your agents to focus on delivering high-quality customer service.

During this session, we'll share real-world examples and best practices for leveraging the Power Platform to improve your contact center KPIs and provide a superior customer experience. We'll cover topics like chatbots, intelligent routing, and personalized recommendations to help you take your customer service to the next level.

Join us for an engaging and informative session and learn how to make your customers say "Wow!" with the Microsoft Power Platform.

A Power Platform Love Story

What if the power platform could help locate your perfect match?

We’ll go through the creation of how we’ve utilised different power platform components to identify which match is best for you - on paper.

In this presentation, Tricia will introduce the Power Platform in an entirely new way by demonstrating how she created a power app to pull profiles from Tinder and automate her matching using the Power Platform, Face API and AI Builder.

Personalise Your Customer Experience with Dynamics 365

How can the contact centre and the marketing team work together to improve the overall customer experience and increase revenue? Join us as we demonstrate how we can make your data work for you with rich insights and next best actions through D365 Customer Insights, D365 Marketing and Omnichannel for Customer Service.

We will demonstrate a typical use case and discuss how each component works together to orchestrate a personalised customer experience based on a homogenous platform and unified data estate.

D365 x Teams. The Ultimate Collaboration.

Join me to discover how Microsoft Teams and Dynamics 365 are transforming the future of collaborative work. In this session, we will explore the benefits of integrating the power of Teams with the beauty of D365, and what this means for the future of collaborative work.

As Microsoft focuses heavily on bringing these two technologies together, we'll discuss how it can impact future workers and improve the customer service experience. Specifically, we'll showcase how Microsoft Teams can work within a customer service space to reduce call time and help new agents with features such as embedded chat, swarming and the teams dialler.

You will learn how Teams can help agents to access customer information quickly, collaborate with colleagues, and solve problems more effectively. With real-world examples, we'll explore how this integration can lead to improved customer satisfaction and more efficient workflows.

Don't miss out on this opportunity to learn how to revolutionize your customer service experience with Microsoft Teams and Dynamics 365.

Upgrade Your Customer Service Game with Microsoft's Digital Contact Center

Get ready to level up your customer service game with the help of Microsoft's Digital Contact Center! In this session, you'll learn how this cutting-edge platform can revolutionize your customer service experience through the power of AI, automation, and analytics.

With features like Co-Pilot and AI-generated quick replies, you'll boost your agent productivity and provide your customers with personalized support like never before. And with the platform's advanced reporting and forecasting capabilities, you'll be able to optimize your operations and track your key metrics with ease.

Upgrade your customer service experience and take your company to the next level with Microsoft's Digital Contact Center. Don't miss this chance to learn how to streamline your workflows, enhance customer satisfaction, and increase customer loyalty. Join us to discover the potential of this exciting platform!

Tricia Sinclair

Avanade - Customer Service Lead Europe

London, United Kingdom


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