James De Mulder
Agile Coach | Professional Coach
Rotterdam, The Netherlands
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James De Mulder is an Agile Coach, professional coach and Scrum Master. Additionally, James is a partner and product owner at his own start-up in the Educational domain. Over the past years he has worked on a consultancy basis for numerous companies in the Netherlands such as the NS, VodafoneZiggo and Alliander, before starting as an internal Lead Agile Specialist at Coolblue, an e-commerce company in the Netherlands, where he coaches teams and colleagues on the Agile mindset, Scrum practices and team dynamics.
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Jumpstarting your Feedback Culture. How to drive a Feedback Culture
Feedback is an extremely powerful way of building trust in teams, boosting team- and personal growth, getting team members to open up to each other and building great products. However, for many developers, managers and even Scrum Masters, feedback is still something that we shy away from and makes us feel uncomfortable. I’m on a mission to change that. Over the past years I’ve been investing heavily in learning and reading about feedback (e.g. Radical Candor, Non-violent Communication, Good Authority, The Feedback Imperative…), as well as practically working on this skill. Additionally, I have been experimenting with my teams, as well as within the rest of the organization, with different workshops and models to build team cultures where feedback is actively practiced and embraced. In this presentation, I would like to share an incredibly powerful model (the accountability dial) on giving feedback, how to give great compliments, as well as share a ‘roadmap’ on building feedback culture into your teams and share my experience and results with that. I also share how I apply the aforementioned in the remote setting that most of us are now in.
Culture is everything
In this lightning talk, I want to share the importance of culture in determining the value delivered by the organisation. To do this, I want to refer to LaLoux (changing organizations) as well as the State of Agile report on why organizations are having difficulties with being able to effectively respond to change and deliver value. I describe pitfalls of lacking culture as well as strategies on building culture. As a running example I use Coolblue (green organization according to LaLoux with teal elements). This organisation is a unique example of the power of true culture building, in my opinion.
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