
Jorge Litvin
Founder & CEO - Safe-U
Buenos Aires, Argentina
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With over 14 years in the cybersecurity industry, Jorge Litvin brings a unique perspective from his journey from a criminal lawyer specializing in cybercrime to a leading figure in cybersecurity awareness and cultural change. After his legal career, Jorge focused on bridging the gap between technical teams and executive boards across LATAM, easing crucial conversations around security initiatives and business strategy.
Now, as the CEO of a prominent cybersecurity firm that excels in GRC and Human Risk Management, operating across LATAM, Jorge's ability to demystify complex cybersecurity issues for a non-technical audience has made him a sought-after speaker and consultant. He is also an accomplished author, enlightening over 100,000 followers on social media about digital risks and trends.
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Pitching cybersecurity: Frame it Their Way, Secure it Your Way
In today’s high-stakes cybersecurity environment, effectively communicating the value of cybersecurity initiatives to non-technical executives is crucial. This session will delve into the complexities of bridging the communication gap between cybersecurity professionals and business leaders. Attendees will receive practical recommendations and communication strategies to ensure executives understand, support, and endorse their cybersecurity projects.
A key highlight of this presentation is the introduction of the "Cybersecurity Project Canvas," an innovative tool designed by me, offering attendees firsthand exposure to unpublished and novel content. This tool empowers professionals to translate technical cybersecurity challenges into strategic business discussions, facilitating clearer, more strategic conversations with C-suite executives
GPT-Crime: Cybercrime and Cybersecurity Powered by AI
Artificial intelligence is no longer a future trend — it’s a present force reshaping both cybercrime and cybersecurity. This session begins by exposing how criminals are already leveraging AI tools to scale and sharpen their attacks: from automated phishing and deepfakes to adaptive malware and targeted exploitation of AI model vulnerabilities. Through real-world examples, we’ll uncover how these tools are transforming the threat landscape and raising the stakes for defenders.
Then, we’ll shift focus to the other side of the equation: specific, real-life use cases where AI is becoming a powerful ally for cybersecurity teams. From real-time threat detection and incident response automation to intelligent risk prioritization and enhanced resilience strategies, we’ll explore how organizations are already integrating AI into their security operations.
The session will close with a critical reflection: AI is not inherently good or bad — its impact depends on how we choose to use it. In a world where speed and scale define both attacks and defenses, ethical and strategic adoption of AI will be key to staying ahead.
Key Takeaways:
Understand how cybercriminals are exploiting AI to automate and scale attacks.
Discover specific, real-world use cases of AI applied to cybersecurity.
Learn practical strategies to defend against AI-powered threats.
Hacking culture
In this session, we'll elevate the discussion around the human factor in cybersecurity, highlighting its role as the broadest attack surface yet often the most neglected. I'll argue that the onus is on organizations, not individuals, to elevate their security posture through education and training, aligned with existing regulations and frameworks that mandate user training. By introducing a proprietary framework, which has been applied across hundreds of clients with measurable success, I aim to shift the narrative from mere awareness to fostering a profound and lasting cybersecurity culture change. Attendees will gain practical insights and tools, ready to be implemented, to transform their approach to human-centric cybersecurity, ensuring a more resilient organizational defense.

Jorge Litvin
Founder & CEO - Safe-U
Buenos Aires, Argentina
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