Speaker

Réka Leisztner

Réka Leisztner

Senior Consulting Manager @ Zühlke Group | Product Management | Systems Thinking | Smart & Connected Devices | Technology Management | R&D Processes

Munich, Germany

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I’m a Senior Consulting Manager at Zühlke, where I help organizations navigate the complexity of product development and the application of new technologies like AI by bridging the gap between high-level strategy and execution/development. With a background in Industrial Engineering (BSc) and Product Management for Technology Products (MSc), I’ve made it my mission to transform ambitious ideas into seamless, integrated products that truly deliver value.

My work includes industries as diverse as industrial robotics, consumer products, automotive, and energy—proving that systems thinking in product development is not just a tool but a universal language for tackling complexity. Whether it’s optimizing connected products, or driving end-to-end innovation, my goal is to turn chaos into clarity.

At my core, I’m passionate about making systems thinking accessible, practical, and downright exciting. I’m here to challenge the status quo, inspire new ways of thinking, and show how embracing systems can lead to groundbreaking innovation.

Area of Expertise

  • Business & Management
  • Consumer Goods & Services
  • Information & Communications Technology
  • Manufacturing & Industrial Materials

Topics

  • Product Management
  • Product Management & AI
  • systems thinking
  • complex systems
  • product strategy
  • Product Innovation
  • Technical Product Leadership
  • Technology Product Management
  • Technology Management
  • Customer Experience
  • System Design

Breaking the Hardware Mindset: Overcoming Barriers to System-Level Innovation

In today’s world, products are no longer standalone artifacts; they are systems... complex ones. A loud speaker, for example, is no longer just a piece of hardware but an ecosystem of hardware, software, machine learning and services designed to work together seamlessly. If this system thinking isn’t embedded at the very beginning of the idea and discovery stage, the result is fragmentation, frustration, and failure of good customer experience and customer satisfaction. On the one hand, we talk about AI, on the other hand we fail to deliver a device with an app that simply just works perfectly.

This speech will explore how companies born in the pre-digital era can adopt a systems mindset to stay competitive with their software and integrated solutions on the top of their hardware offering. Through case studies and actionable insights, I’ll uncover why leaders with connected and intelligent products excel and how others can achieve the same results.

WeAreDevelopers World Congress 2025 Sessionize Event Upcoming

July 2025 Berlin, Germany

Réka Leisztner

Senior Consulting Manager @ Zühlke Group | Product Management | Systems Thinking | Smart & Connected Devices | Technology Management | R&D Processes

Munich, Germany

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