Joe DeHaai
Master Sales Strategist at Neural Impact
Vienna, Austria
Actions
Joe brings over two decades of experience in Microsoft Business Applications, having served in various roles including consulting, startup practice leadership, presales engineering, sales, and sales leadership. His extensive background in this domain equips him with valuable insights and a distinctive perspective that he passionately shares with Microsoft and Microsoft Partners. His expertise is not just theoretical; Joe has a proven track record of transforming sales strategies and leading teams to success. During his tenure at RSM, he spearheaded a major shift in the sales approach. Moving away from traditional ERP selling focused on features and functions, he led the team towards a strategy centered on industry-specific solutions. This pivotal change catalyzed remarkable growth: the sales team expanded from 4 to 32 members, and revenue soared from $15M to an impressive $185M. Joe's leadership is characterized by his commitment to developing sales personnel and managers, empowering them to achieve their maximum potential through innovative and effective sales strategies.
Links
Area of Expertise
Topics
Stop Losing Customers to the Cloud: Migrate and Secure Your Base
Are you grappling with a base of on-premise customers who are deeply attached to their current systems and haven’t yet transitioned to the cloud? If you’re encountering resistance to migration or facing internal resource constraints that hinder proactive conversations, this session is designed for you. You’ll learn how to refine your cloud value proposition and messaging to create a compelling urgency for transition. Additionally, gain insights on effective migration deployment strategies that enable you to scale migration projects efficiently. This session represents a pivotal shift to a proactive migration sales and delivery strategy, empowering you to secure your customer base and drive more recurring cloud revenue—a shift likely to gain momentum with Microsoft’s recent GP end-of-life announcement. Seize this opportunity to lead your customers into a new era of innovation and growth.
Overcoming emotional barriers in implementations
Implementations are hard. Technical skills are critical. But resistance, fear and emotions are often the lead cause of failed or low margin projects. Come learn new strategies that help.
Are you or your team effectively upselling during the project implementation phase? Are your Business Central implementations achieving the high customer satisfaction you envisioned? Are you effectively aligning product functionality and features with your customer’s business needs and priorities? Struggling to navigating interpersonal dynamics, or manage conflicts? The key might lie in understanding the human dynamics at the heart of every project.
In this session, you’ll discover how neuroscience-based techniques empower consultants to build
trust, foster emotional connections, and manage customer expectations more effectively. Learn
strategies to unlock trust, overcome objections, and align on business outcomes that accelerate
timelines and boost both customer loyalty and revenue.
Walk away with practical approaches to transform every customer interaction into a relationship building opportunity and every project into a growth driver. Don’t just implement—empower your team to deliver value beyond the software and create lasting partnership
Struggling to Differentiate with AI? Turn Microsoft Copilot into Your Business Central Competitive
Are you excited by AI’s potential but struggling to make it a true differentiator for your Business Central practice? With AI grabbing headlines, many partners feel pressure to weave Copilot into their offerings, yet remain unsure how to move beyond the buzzwords and deliver real business value. Amid all the hype, how do you stand out and convince business leaders your solution drives meaningful outcomes?
In this session, you’ll learn how to frame Copilot around what decision-makers actually care about—reducing risk, increasing control, and achieving tangible results—rather than pitching it as just another tech tool. We’ll also explore what it takes to craft a pre-defined, industry-specific AI offer that differentiates your practice and resonates with target customers.
You’ll leave with clear, actionable insights on how to integrate Copilot into your Business Central solutions in a way that delivers business impact and sets you apart from the competition. Don’t just follow the AI trend—lead it with a value-driven approach that positions Copilot as your strategic edge.
Directions North America 2025 Sessionize Event
Please note that Sessionize is not responsible for the accuracy or validity of the data provided by speakers. If you suspect this profile to be fake or spam, please let us know.
Jump to top