Erica Hakonson
CEO, Maven Collective Marketing -- The Marketing Partner for Microsoft Partners
Vancouver, Canada
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Erica Hakonson is the CEO and Founder of Maven Collective Marketing, the leading Marketing Partner for Microsoft Partners. CEO and Founder of Maven Collective Marketing, Hakonson has guided her team to over 160 industry awards, earning accolades such as PR Daily’s B2B Agency of the Year and MarTech Outlook's Top Digital Marketing Company. Celebrated for championing women in tech, Erica has been honored as the Female Entrepreneur of the Year and recognized among the 2024 Top 50 Women We Admire in Marketing and Tech, also featuring in The Globe & Mail. With nearly two decades of expertise in tech, Erica’s leadership has positioned Maven Collective as a forefront of digital marketing innovation.
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Supercharge Your Microsoft Partner Marketing with AI (AI generated)
Almost a third of small businesses have already embraced AI, and an impressive 41% are in the process of developing an AI strategy for the future. Join us for an electrifying session showcasing AI's potential in Microsoft Partner marketing.
Discover how to:
- Elevate Content Quality with AI: Save time and resources while improving engagement.
- Craft AI-Driven Content: Create resonant content aligned with your brand's message.
- Master AI Content Prompts: Customize content for your marketing objectives.
- Maximize AI Content Versatility: Repurpose content across platforms while maintaining brand voice.
- Verify AI-Driven Content: Ensure authenticity and accuracy for trust and credibility.
Live AI demonstration by award-winning B2B digital marketer, Erica Hakonson, a global expert who has worked with hundreds of Microsoft Partners.
Don't miss this transformative session! Equip yourself with AI to elevate your Microsoft Partner marketing strategy and content to new heights.
Benchmarking Success for SIs and ISVs in the Microsoft Ecosystem
What separates top-performing Microsoft SIs and ISVs from the rest? Dive into our exclusive Microsoft Partner Benchmarking & Insights Report to uncover proven actionable strategies that drive growth, optimize Microsoft incentives, and secure your market position. Whether you're navigating industry challenges or seizing emerging opportunities, this session will equip you with the tools to thrive in the competitive tech landscape.
Key Topics:
- What Top Performers Are Doing Differently: Learn the distinct behaviors, programs, and resources that leading SIs and ISVs use to dominate the market.
- Making the Most of Microsoft Programs: Discover how partners are leveraging co-sell opportunities, AppSource visibility, and marketing incentives to amplify their impact.
- Cultivating Community Connections: See how engagement with Microsoft communities and partner events can drive innovation and accelerate growth.
Erica Hakonson
CEO, Maven Collective Marketing -- The Marketing Partner for Microsoft Partners
Vancouver, Canada
Actions
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