Reneida Leon
Senior Product Leader and Consultant
Coral Springs, Florida, United States
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Reneida has over 15 years of experience leading product management, UX and business strategy initiatives in various industries, from EdTech, eCommerce and Economic Development to the Life Sciences. Her solutions have spanned Web, mobile and API services for both DTC and SaaS companies. Throughout these experiences, end-user data products have emerged as a common denominator, informing her framework approach to managing high value analytics interfaces. Based in South Florida and originally from San Juan, Puerto Rico, Reneida is fluent in English and Spanish. She has a BSBA from the University of Florida and MBA from the University of Maryland, College Park.
Area of Expertise
Topics
Enabling Transformation: Measuring Product Opportunities and Impact with Analytics
Product-led transformation is one of the most popular terms in tech business circles today, where the most competitive global companies rely on development teams to be the primary drivers of growth. What is sometimes left out is the crucial role of analytics in empowering product team leaders to make better roadmapping decisions. This session will teach digital business leaders how to introduce product analytics into their operations and planning process, covering major vendors, integrations and options for instrumentation. We will also explore the role of AI-powered functionality in the measurement and optimization process.
The UX First Aid Kit: Essential Tools to Rescue your Product Experience
Are you running out of time and resources to optimize your product's appeal? If the survival of your product depends on improving your user experience (UX) ASAP, then start here. There are myriad ways to run deep discovery on UX problems, but in cases of "emergency", we need to rely on basic principles and methodologies to get started. This session will help founders and product teams understand the essential research tools and interventions to focus their attention on when times are tough and the clock is ticking.
Prioritizing "Things": Product Management Essentials for IoT
"Wait, there is hardware to manage too?" Making the transition from purely digital applications to IoT (roadmapping both digital and physical product experiences) can be intimidating. Product leaders will face new challenges, balancing elements of quality, intellectual property, security and regulations as well as manufacturing, just to have a viable solution. Yet, there are strategies for making your transition to IoT product management successful. Whether you are new to product management or just new to IoT, this session will provide you with the essential tools to prioritize both digital and physical roadmaps effectively. Learn from an experienced product leader who recently made the jump from digital apps to IoT, for a candid and personal take on lessons learned.
Data to Action: Crafting Results-Oriented User Journeys through Analytics Dashboards
Design user experiences that motivate, sell, facilitate collaboration and efficiency, but most importantly, simplify complex journeys! A well designed dashboard can drive users to desired engagement outcomes in visually appealing ways. This session will teach product managers a "road tested" methodology for the effective presentation of data in user interfaces. We'll give you the tools to follow an outcomes-first approach that takes users to critical points of engagement and success.
2X Product-ivity: Supercharge Product Management with AI
If you are in a product management role, you have probably wished there were two of you at some point. Thankfully AI is quickly advancing in the space to amplify your product operations and increase your capacity to get to outcomes faster. In this session, we will explore the AI tools and applications product managers are leveraging at each point of the product operating model to supercharge their work: from strategy and product-market fit validation, to evaluation and go to market activities. Lastly, we will discuss the implications of greater (2X) productivity for the future of the product management profession.
Business IQ: Leveraging Big Data and Analytics Sessionize Event
Leading the Edge: Women in Technology Advancing IoT Solutions Sessionize Event
SQL Saturday South FL 2024 Sessionize Event
EmpowerAI 2024 Sessionize Event
WiTToast 2024 Winter Conference Sessionize Event
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