What is permission and consent management?
Who are the stakeholders?
Why does it matter?

Privacy laws around the United States are evolving and consumer expectations are getting higher everyday. Understanding the framework and fundamentals are important to not only efficiently establishing and/or maintaining compliance but also making the most of your first-party data.

In this session, we will establish foundational understanding of what is consent management; how organizations can meet internal goals and data governance needs; and review how to approach looking for technologies that can help you manage this (no specific platforms are endorsed).

This session can be delivered in 30 to 90 minutes, depending on level of detail and case studies.