Valerie Junk
Data Analytics, Visualization & Storytelling | Microsoft Data Platform MVP | Wortell
Utrecht, The Netherlands
Actions
Hi there. I am Valerie Junk.
I am passionate about creating insights from data and designing dashboards using Power BI. With my expertise in data analytics and visualization, I support companies in developing effective data-driven strategies that yield results and take the business to the next level.
Microsoft Data Platform MVP
Badges
Area of Expertise
Topics
Power BI and Copilot: Rethinking Report Development with AI
Copilot in Power BI is changing how we work with data, allowing developers and analysts to generate visuals, summarize data, and explore DAX using natural language prompts. In this session, we first show what Copilot can do today and how it fits into different Power BI experiences.
The session is for developers, analysts, and Power BI enthusiasts who want to understand how Copilot can support reporting while maintaining control over data, processes, and design. You will learn how to prepare your models, map business terminology, and provide context so Copilot generates meaningful insights.
Attendees will gain practical strategies to combine Copilot suggestions with their own expertise to speed up repetitive tasks, clarify complex measures, and ensure reports remain accurate, understandable, and actionable. By understanding what Copilot can do and how to prepare for it, participants will be ready to integrate Copilot effectively into their workflows.
Power BI Tables and Matrix Visuals: The Next Step
Let’s face it: Many Power BI reports include at least one table or matrix visual, and that’s not necessarily a bad thing. While they are familiar, flexible, and likely the easiest way for report creators to display detailed data, they often represent a lack of trust in the data, which leads to the wish to see all the details. This means they’re just Excel tables in disguise: packed with data but doing little to support decision-making.
This session is about taking tables and matrix visuals to the next step. We will look at transforming these visuals into something that works with your users rather than against them. Think cleaner layouts, smarter use of space, and formatting that highlights what matters without needing to scroll through hundreds of rows. You will see examples of how to upgrade a basic table or matrix visual into something that adds value for the end user and at the same time increases trust in the report data itself. From subtle design tweaks to DAX tricks for dynamic elements, this session aims to provide you with ideas you can implement right away.
We will also address typical challenges, such as how to respond when the end-user requests “just the raw data” or “a copy of my Excel report in Power BI” and determining when it may be more effective to skip the matrix entirely.
What we’ll cover:
• Conditional formatting that adds meaning, not just color.
• Layout tricks to reduce clutter and improve usability.
• DAX techniques for showing the right context at the right time.
• How to avoid endless scrolling (and what to do instead)?
• When not to use a table or matrix and what are the better options?
This session is intended for report creators ready to move beyond basic matrix and table visuals and create visuals that improve clarity, user engagement, and action.
Key Learning Objectives:
• Learn to use formatting, layout, and DAX to support better decisions.
• Discover small tweaks that make a big difference in usability.
• Walk away with practical ideas you can apply in your next report.
A Structured Approach to Power BI Design
Creating actionable Power BI reports is more than making dashboards look good. Reports need to meet user needs, support decisions, and be actionable. This session introduces a structured approach to report design that helps you achieve these goals reliably.
You’ll learn how to break the report creation process into clear, practical steps. This includes understanding the end user, defining the purpose of the dashboard, identifying actionable insights, exploring design options, and incorporating evaluation and testing. The framework also provides guidance on communicating expectations and establishing a consistent way of working across your team.
I will show how this approach aligns reports with user goals, improves clarity, and ensures your dashboards are not only built well but actually used. Attendees will leave with practical techniques to structure their reporting process, improve collaboration, and create Power BI reports that make an impact.
Data Literacy: Navigating Your Way to Data-Driven Success!
Data literacy is for everyone—from data enthusiasts to business leaders. It’s about ensuring everyone understands data and has access to the information they need. When everyone’s on board, the whole company benefits from diverse insights and better decisions.
Join us to explore:
- What data literacy really means and why it’s crucial.
- How to make it work for your organization.
- Engaging all skill levels in the data journey.
- Key reasons why data literacy is essential.
This session will be interactive with Menti meter polls and plenty of Q&A. Come ready to participate and learn together!
Are you in our target audience? Absolutely! Will there be stroopwafels? You bet!
Session may include stroopwafels.
Elevating Power BI Visualizations: Combining Design Strategies and DAX
Are you interested in learning how to take your Power BI reports to the next level? This session will explore various design strategies to help you create visually stunning and engaging reports. From infographics to dark mode, this session covers different design options and provides insights into choosing the right design for your specific audience.
We will discuss effective color choices, design best practices, and strategies for implementing new design approaches at your company or for your customers.
But that’s not all! We’ll also dive into using DAX to improve custom Power BI visuals. You’ll learn how to create dynamic titles, implement color conditional formatting, adjust labels on the fly, and fine-tune visuals for a cleaner, more focused presentation.
By the end of the day, you’ll have a deep understanding of why diverse designs are key to success and how getting to know your audience can take you a long way. Also, you’ll learn how to use DAX to make your visuals stand out and take your reports to a new level. So get excited, and let’s get started!
This is a hands-on session where you can learn how to use different design types and DAX in everyday report building to enhance your visuals.
Turning Data into Decisions with Power BI
Many dashboards show data but do not lead to action. Companies want insights that drive decisions, yet dashboards often add steps to take instead of reducing workload.
This session shows how to design Power BI reports that guide users from insights to action. Attendees learn simple visual techniques, practical examples, and design approaches that make dashboards actionable without needing additional tools. The session also covers how to ask the right questions and tailor designs to different audiences, ensuring reports answer the actual business questions.
Business analysts, data enthusiasts, and decision makers will leave the session with practical methods to create dashboards that support decisions, communicate clearly with their teams, and maximize the impact of their data.
Visualizing Data for Non-Data Experts: Making Reports Accessible to All
Creating reports that effectively communicate data insights to non-data experts can be tough! While you as a developer know all ins and outs of Power BI and the data in the report, your audience maybe just got started or are less familiar with interpreting data.
The charts, graphs and tables you provide with the intention to inform, engage and trigger the audience may even have a complete different effect: they confuse and overwhelm your audience.
In this session, we'll explore how to visualize data in a way that is accessible to everyone, regardless of their level of expertise. The sessions attendees will learn how to identify their audience's needs, select the appropriate visualizations for their data, and present their findings in a clear and concise manner.
The session starts with discussing the importance of storytelling and how it can be used to create engaging reports that resonate with the target audience. Then it covers the key principles of effective data visualization, including:
* Choosing the right chart or graph for the data
* Simplifying complex data to make it easily digestible
* Incorporating visual cues to highlight important information
* Designing for accessibility, including colorblindness and other disabilities
Throughout the session, I provide practical examples and demonstrations of how to create effective data visualizations using Power BI.
The audience of the session will leave the session with a solid understanding of how to create reports that are accessible, engaging, and informative for everyone in their organization.
Power BI Storytelling: Turning Data into Actions
Stop building dashboards nobody uses. Designing Power BI reports for different audiences is challenging. Users have varying needs, experience levels, and ways of interacting with data. Some need detailed, drillable insights; others only want key metrics. Some explore dashboards interactively, others check summaries on mobile or printed pages. Poorly designed reports slow down decisions and create frustration.
In this session, you will learn practical steps to design reports that get used and drive action. We cover techniques to understand your users and their processes, gather actionable requirements, and translate them into clear visuals and layouts. You’ll see how to communicate effectively with different audiences, provide a consistent look and feel, and guide users toward informed decisions.
By the end of the session, attendees will know how to create Power BI reports that connect with users, support decisions, and are actually adopted across the organization.
Dashboard Design - The icing on the cake
Many Power BI reports fail to get used because they are hard to read or visually cluttered. Reports that are clear, visually appealing, and easy to understand engage users, support decisions, and leave a lasting impression.
This session guides analysts, report creators, and Power BI enthusiasts through 5 practical steps for designing impactful dashboards using a simple baking analogy. Attendees learn how to apply core design principles, craft visuals that communicate insights clearly, and format reports for maximum readability.
By the end of the session, attendees gain the skills and confidence to create reports that look good, engage users, and support real decision-making. No prior design experience is required, only a willingness to learn simple techniques that make a big difference.
Get Creative with Power BI: Make these core visuals shine!
Creating reports with Power BI may seem easy at first. However, many people eventually discover that their reports are not being viewed, end-users are confused about navigation, and the whole development process is more complicated than anticipated. This session will address these challenges and provide you with the skills to create visually appealing and actionable data visualizations that serve a clear purpose and effectively guide end-users to take action.
In this session, I will show how to create data visualizations that are visually appealing, intuitive, and actionable, only using Power BI core visuals. Since many of us are creating reports for others who eventually need to maintain them themselves, I think it is important not to involve too many external tools and additional code and instead focussing on keeping it simple and insightful.
The techniques you will learn are practical and can be immediately applied to your work. You will learn how to:
- Ask the right questions to get to know your audience.
- Use DAX to Enhance Visuals: Learn how to modify your visuals using DAX, such as changing colors and highlighting important information, to make critical insights stand out.
- Focus on Key Information: Learn techniques to refine your visuals so they display the most critical data, making sure users can quickly see what matters most.
Join me as we explore how to create insightful, user-friendly visualizations using only Power BI's core visuals, no SVGs or external tools required.
Fabric February 2026 Sessionize Event Upcoming
Cloud Tech Tallinn 2026 Sessionize Event Upcoming
Power Conference 2025 Sessionize Event Upcoming
Budapest BI Forum 2025 Sessionize Event Upcoming
dataMinds Connect 2025 Sessionize Event
Data Saturday & Fabric Friday Holland 2025 Sessionize Event
PASS Summit On Tour The Netherlands
Pre-Conference: Get Creative with Power BI: Make these core visuals shine!
DATA BASH '25 Sessionize Event
Power BI Next Step Sessionize Event
DATA:Scotland 2025 Sessionize Event
Data Saturday Oslo 2025 Sessionize Event
SQLBits 2025 - General Sessions Sessionize Event
Data Saturday Croatia 2025 Sessionize Event
New Stars of Data #9 Sessionize Event
ColorCloud Hamburg 2025 Sessionize Event
Power BI Gebruikersdag 2025 Sessionize Event
Power BI & Fabric User Group Lithuania Meetup User group Sessionize Event
#DataWeekender 7.0 Sessionize Event
Power BI & Fabric Summit 2025 Sessionize Event
SQL Konferenz 2025 Sessionize Event
Fabric February 2025 Sessionize Event
Cloud Technology Townhall Tallinn 2025 Sessionize Event
Data Community Day Austria 2025 Sessionize Event
Power Conference 2024 Sessionize Event
Budapest BI Forum 2024 Sessionize Event
DataPopkorn - a bite-sized knowledge! Sessionize Event
New Stars of Data #8 Sessionize Event
DATA BASH '24 Sessionize Event
Global Fabric VizDesign Hub Usergroup
Power BI: Design for Accessibility session
Data Saturday & Fabric Friday Holland 2024 Sessionize Event
SQL Konferenz 2024 Sessionize Event
DATA:Scotland 2024 Sessionize Event
Data Saturday Oslo 2024 Sessionize Event
European Power Platform Conference (EPPC24) Sessionize Event
Data Saturday Stockholm 2024 Sessionize Event
Design Donderdag
Design: Trends & Skills
DataGrillen 2024 Sessionize Event
Viz.fo
Precon (full day workshop): Dataviz and DAX (Elevate your visuals using DAX)
Power BI Gebruikersgroep
Power BI Meets Design: Creating Accessible, Intuitive, and Action-Driven Reports.
SQLBits 2024 - General Sessions Sessionize Event
Power BI & Fabric Summit 2024 Sessionize Event
Data Community Austria Day 2024 Sessionize Event
DATA BASH '23 Sessionize Event
Budapest BI Forum 2023 Sessionize Event
#DataWeekender 6.5 Sessionize Event
dataMinds Connect 2023 Sessionize Event
Data Moshpit 2023 Sessionize Event
SQL Konferenz 2023 Sessionize Event
Data Saturday Croatia 2023 Sessionize Event
Data Saturday Stockholm 2023 Sessionize Event
SQLBits 2023 - General Sessions Sessionize Event
Power BI Gebruikersdag 2023 Sessionize Event
Power BI Summit 2023 Sessionize Event
Please note that Sessionize is not responsible for the accuracy or validity of the data provided by speakers. If you suspect this profile to be fake or spam, please let us know.
Jump to top