I show CMOs and Marketing Leaders how to build world-class creative firepower without the overhead.
Straight from someone who’s spent 25 years ‘on the tools’ and scaling global agencies.

Hi, I’m Dan Day 👋

A creative business leader and founder who thrives on building ideas, brands, and the people behind them.

After nearly a decade bootstrapping and scaling Invisible Artists from a single desk into a global production powerhouse (working with brands like Spotify, Facebook, and The Body Shop), I realised that the "new age" of digital asset creation requires a different approach: agility over ego.

Now, through The Guroos, I help challenger brands and marketing departments get noticed.

📣 Creative Operations for CMOs: Plugging in world-class content through web, design, film, and animation experts exactly when your internal team needs the boost.

📣 Strategy for Heads of Marketing & PR: Navigating the "new age" (AI) of digital assets—ensuring your content isn't just "made," but made to move the needle.

📣 Support for Fractional Leaders: Acting as your dedicated creative arm so you can deliver big-agency results without the big-agency headcount.

📣 The Guroos Collective: Access to my hand-picked network of high-performing thinkers, makers, and doers in brand, design, and motion.

My career started in 1999 at DDB, dubbing tapes and teaching myself to edit after hours. That "scrappy" start still defines my work ethic today: a belief that the best advertising blends raw craft with commercial impact.

If you’re a CMO or Marketing Leader ready to turn your content into a competitive advantage, let's talk.

📧 dan@theguroos.com
The Guroos: Good people. Doing good work. For good brands. 🚀

I show CMOs and Marketing Leaders how to build world-class creative firepower without the overhead. Straight from someone who’s spent 25 years ‘on the tools’ and scaling global agencies. Hi, I’m Dan Day 👋 A creative business leader and founde... Show more

Yaswanth Reddy is a Lead DevOps Engineer at Arealis, where he works on making cloud infrastructure smarter and more reliable with AWS, Kubernetes, and modern CI/CD practices. He loves experimenting with how cloud and AI come together from building scalable pipelines to using embeddings and vector search in real-world systems. Outside of work, he enjoys mentoring engineers and sharing what he learns with the developer community.

Yaswanth Reddy is a Lead DevOps Engineer at Arealis, where he works on making cloud infrastructure smarter and more reliable with AWS, Kubernetes, and modern CI/CD practices. He loves experimenting with how cloud and AI come together from building sc... Show more

I've been building web apps that last since 2001.

I've been building web apps that last since 2001. Show more

Growing up in a small business-focused family and small town in Ohio, Kelly learned her work ethic and customer-first style having worked in every role of the family's local clothing store and hotel. She would go on to amass 30 years of sales, marketing, and management experience focused on growing and leading people, cultivating unique cultures, and developing strategic long-term growth plans for a variety of industries, including two startups of her own. She spent a decade with one of the largest commercial roofing companies, where she helped transition the company to an ESOP before leading their sale to Private Equity as the first female CEO in the national roofing industry.

Since she has held various CEO and Board roles in and around the Building Services space, many backed by Private Equity, and led a dozen M&A transactions. Kelly's latest startup is Woman Up Holdings, which includes media, ecommerce, live programming and investments in female founders and female-led companies. She is the author of Why Assume The Position and is currently writing a life guide book for young female millenials and Gen Z, as well as co-authoring a Vietnamese cooking storybook. She is an active investor in female founder startups and leads discussions with female founders on growth, transition and exit strategies. She obtained her MBA at 50 while in a CEO role.

Kelly is the single mom of two young adult sons and an international high altitude trekker, having climbed Kilimanjaro, Whitney, Elbert, Patagonia's Torres Del Paine, the Haute Route, Corsica's GR20, Sleeping Indian in Jackson Hole, Mt Fuji Sea to Summit 2x, Rim2Rim Grand Canyon, Mt Muhabura Rwanda. She also is an avid skier since learning at 50, practices Yoga, French, tennis, reader and all-around adventureholic.

Growing up in a small business-focused family and small town in Ohio, Kelly learned her work ethic and customer-first style having worked in every role of the family's local clothing store and hotel. She would go on to amass 30 years of sales, market... Show more

Hi, I’m Yewande.
a digital products expert, storyteller, and global tech strategist.
I help brands create digital experiences that solve real problems and drive growth. I also help professionals navigate career transitions without compromising wellness.
I advocate for digital wellness, helping people feel in control again and use technology with purpose, not pressure

Hi, I’m Yewande. a digital products expert, storyteller, and global tech strategist. I help brands create digital experiences that solve real problems and drive growth. I also help professionals navigate career transitions without compromising we... Show more

Arun is a lead data engineer at Presidio over 7 years of experience on AWS Cloud technologies. He works on designing/developing the data pipeline for streaming as well as batch processing as prescribed by AWS best practices. He also worked on designing the data pipeline architecture for a new product that quickly scaled from 0 to 125000 daily active users. He is also a blockchain enthusiast.

Arun is a lead data engineer at Presidio over 7 years of experience on AWS Cloud technologies. He works on designing/developing the data pipeline for streaming as well as batch processing as prescribed by AWS best practices. He also worked on designi... Show more

Roy has over a decade of experience working in enterprise software sales, focusing on Microsoft collaboration and modern workplace solutions. Early on in his career, he fell in love with SharePoint, for better or worse, and that has evolved into a passion for Teams and M365 in general.

"My approach is centered on empowering organizations to unleash the full potential of Microsoft 365. By providing comprehensive training and support, implementing proven governance frameworks, and identifying potential security risks, I help organizations streamline workflows, enhance collaboration, and improve productivity."

Roy has over a decade of experience working in enterprise software sales, focusing on Microsoft collaboration and modern workplace solutions. Early on in his career, he fell in love with SharePoint, for better or worse, and that has evolved into a pa... Show more

https://www.linkedin.com/in/sandykumar93/

https://www.linkedin.com/in/sandykumar93/ Show more

Tatyana Arrington is an entertainment journalist, on camera host, and founder of What The Film, a pop culture platform covering film, television, music, and cultural moments. She has been featured in Teen Vogue, BBC News, TODAY, Newsweek, Yahoo Entertainment, and more, and has interviewed talent including Michael B. Jordan, Halle Bailey, KeKe Palmer, and Edward Norton. Tatyana has hosted red carpets, live interviews, and panel discussions at major industry events and is known for her sharp cultural insight, engaging presence, and ability to lead dynamic conversations in live settings.

Tatyana Arrington is an entertainment journalist, on camera host, and founder of What The Film, a pop culture platform covering film, television, music, and cultural moments. She has been featured in Teen Vogue, BBC News, TODAY, Newsweek, Yahoo Enter... Show more

Christina Kenney is a professional speaker, emcee, and brand strategist who brings clarity, connection, and heart to every room they enter. With a focus on brand development, storytelling, and their signature framework—Brand Therapy—Christina helps people and organizations reconnect with their story so they can communicate with confidence and purpose.

Blending creative brand development with a background in economic and community development, Christina has worked alongside entrepreneurs, small businesses, and mission-driven organizations to support visibility, alignment, and sustainable growth. Their approach reframes branding as both strategy and self-work—guiding audiences to unpack their narrative, clarify their message, and show up authentically in their work and leadership.

As an emcee, MC Inhergy, and host, Christina is known for warmth, presence, and the ability to hold space—seamlessly guiding audiences through programs, panels, and live experiences while keeping energy high and moments meaningful. Whether facilitating conversations, introducing speakers, or anchoring an event, they create flow, trust, and engagement.

On stage, Christina weaves storytelling, insight, and reflection into experiences that feel grounding, affirming, and actionable. Audiences leave feeling seen, inspired, and equipped to tell their story with intention—whether they are building a brand, leading a community, or shaping culture.

Christina Kenney is a professional speaker, emcee, and brand strategist who brings clarity, connection, and heart to every room they enter. With a focus on brand development, storytelling, and their signature framework—Brand Therapy—Christina helps p... Show more

Arun is founder and CEO of Tipsora, where he provides Fractional CTO services to organizations that lack a dedicated CTO. With a passion for technology and a deep understanding of the industry, Arun is committed to helping organizations unlock their full potential through data-driven insights and informed decision-making.

Arun is founder and CEO of Tipsora, where he provides Fractional CTO services to organizations that lack a dedicated CTO. With a passion for technology and a deep understanding of the industry, Arun is committed to helping organizations unlock their ... Show more

Android Engineer with 14+ years of experience, former Google Developer Expert for Android and mentor at Google for Startups Brazil, and creator of Android Dev BR - the biggest Brazilian Android community out there!

Android Engineer with 14+ years of experience, former Google Developer Expert for Android and mentor at Google for Startups Brazil, and creator of Android Dev BR - the biggest Brazilian Android community out there! Show more

I am a Google Developer Expert (GDE) for both Cloud and AI.

I am the CTO and co-founder of Glitnir Ticketing. My previous experience includes a Chief Designer Role at IBM and Principal Consultant at Cap Gemini.

I have a Masters degree in Computer Science from Western University, where I completed graduate courses in AI.

My master's thesis focused on Extensible Agent Technology.

I currently hold 9 official Google Cloud certifications.

I am a Google Developer Expert (GDE) for both Cloud and AI. I am the CTO and co-founder of Glitnir Ticketing. My previous experience includes a Chief Designer Role at IBM and Principal Consultant at Cap Gemini. I have a Masters degree in Comput... Show more

An American immigrant living in Scotland since 2021, been tinkering with programming and computers since WarCraft III in its built in map editor and custom JASS scripting language. Sean believes People are more valuable than Code, and Relationships are more valuable than Projects.

An American immigrant living in Scotland since 2021, been tinkering with programming and computers since WarCraft III in its built in map editor and custom JASS scripting language. Sean believes People are more valuable than Code, and Relationships a... Show more

Yasir Naveed Riaz is a Digital Transformation and Cybersecurity specialist with 20+ years of experience leading high-impact technology programs across fintech, digital payments, public services, and enterprise modernization in the GCC.

He has delivered mission-critical initiatives in Zero Trust architecture, cloud security, AI-driven automation, citizen experience platforms, document modernization, and secure digital payment infrastructures for major banks, government entities, and large enterprises.

Yasir is also deeply focused on AI enablement for diverse audiences — including students, parents, teachers, healthcare professionals, SMEs, and organizational leaders — helping them understand, adopt, and responsibly leverage AI in their personal and professional lives.

His expertise spans: AI readiness, cybersecurity governance, digital safety, fintech protection, public-sector modernization, enterprise architecture, and next-gen workforce skills development.

Yasir speaks passionately about bridging the gap between technology and people, empowering communities to thrive in a secure and AI-enabled digital era.

Yasir Naveed Riaz is a Digital Transformation and Cybersecurity specialist with 20+ years of experience leading high-impact technology programs across fintech, digital payments, public services, and enterprise modernization in the GCC. He has deli... Show more

My name is Spyridon Amvrakidis, a 25-year-old Cloud Operations Lead working with secure cloud and on-premise infrastructure for government and large financial enterprises. I focus on cloud security, automation, Kubernetes and hybrid architecture. I also run my own company to educate new engineers on building secure, reliable infrastructure. I believe in cloud-agnostic security and strong teams through education and open collaboration.

My name is Spyridon Amvrakidis, a 25-year-old Cloud Operations Lead working with secure cloud and on-premise infrastructure for government and large financial enterprises. I focus on cloud security, automation, Kubernetes and hybrid architecture. I a... Show more

I’m Daniel Jermaine, an experienced iOS software developer with years of expertise in creating innovative applications. I’ve built a variety of projects, including the first MVP for Sheltera, an AI-driven software that saves power companies $400,000 annually. I also developed a complex bioresonance app using Bluetooth for healing and an NGO social app that grew to over one million users.

As a winner of the TOn blockchain iOS competition, I’m passionate about mentoring junior developers through platforms like Swift Mentors. I also mentor UI/UX designers at major conferences, such as Untitled Designers, sharing insights and guidance. I believe in sharing knowledge and empowering the tech community through both my work and mentorship.

I’m Daniel Jermaine, an experienced iOS software developer with years of expertise in creating innovative applications. I’ve built a variety of projects, including the first MVP for Sheltera, an AI-driven software that saves power companies $400,000 ... Show more

French in Norway, I’m a software architect at Laerdal Medical specializing in cross-platform .NET development. I work on Bluetooth, UI, image processing, and all things between humans and devices. I care about clean architecture, great developer experience, and making complex tech feel simple — with a touch of fun.

French in Norway, I’m a software architect at Laerdal Medical specializing in cross-platform .NET development. I work on Bluetooth, UI, image processing, and all things between humans and devices. I care about clean architecture, great developer expe... Show more

Hi there!
This is Anselmo,
Working with Android @SnappMobile.

Hi there! This is Anselmo, Working with Android @SnappMobile. Show more

Dynamic and decisive, I bring intense ingenuity as an AWS cloud trailblazer directing complex initiatives across the tech landscape. By spearheading high-velocity cloud native development leveraging containers, serverless, and microservices, I have led global teams to deploy disruptive AWS solutions, establishing best practices in CI/CD and observability.

Armed with intricate AWS expertise, I accelerate fluid migrations while optimising budgets, performance and reliability. As a change agent driving digital transformation, I prepare organisations for technology leadership, coaching teams through pioneering approaches to realise AWS’s game-changing capabilities.

Dynamic and decisive, I bring intense ingenuity as an AWS cloud trailblazer directing complex initiatives across the tech landscape. By spearheading high-velocity cloud native development leveraging containers, serverless, and microservices, I have l... Show more

Oluebube, affectionately known as Bube, is an award-winning software engineer in the cloud native space. She has over eight years of experience as a software engineer and has successfully led engineering teams to deliver high-impact software solutions.

Bube is passionate about open source and tech communities. When she is not working, she spends her time working with communities. Some communities she still actively contributes to include Kubernetes Org, Open Source Community Africa, Women Who Code, and Facebook Developer Circles.

Oluebube, affectionately known as Bube, is an award-winning software engineer in the cloud native space. She has over eight years of experience as a software engineer and has successfully led engineering teams to deliver high-impact software solution... Show more

I like to share ideas through presentations and writing. If you see something related to technology, I'll probably like it.
I am a software enthusiast, product developer, technical leader, speaker, event organizer, and avid skier.

My main interests are organizations, apps, cloud, electronics and smart devices. I also often read or listen about innovation, computer science, and organizational management.

In my spare time, I (try to) travel, speak at conferences, coach, and work on open-source projects.

I like to share ideas through presentations and writing. If you see something related to technology, I'll probably like it. I am a software enthusiast, product developer, technical leader, speaker, event organizer, and avid skier. My main interes... Show more

I have been in the External Identity and Access Management space since 2020, helping clients architect and implement their Identity solutions and keeping their application secure.

Prior to the identity ecosystem, I was a development consultant in travel and tourism (mainly C#) and a software and database analyst for a training company. My main skillset is around system architecture, identity, C#, and SQL.

Other community contributions include the Azure Technical Contributor Program and Microsoft sponsored Identity discord channel.

I have been in the External Identity and Access Management space since 2020, helping clients architect and implement their Identity solutions and keeping their application secure. Prior to the identity ecosystem, I was a development consultant in... Show more

Hello, I'm Jorge Vargas, a seasoned CTO with a proven record of launching successful products and enhancing user experiences. Over my career, I've led high-performing engineering and product teams that consistently met and exceeded our key objectives, all supported by meticulously defined OKRs. My core focus has always been on fostering cross-team collaboration to maximize efficiency and resource optimization.

My expertise extends to forging robust technological and business partnerships, ensuring the unwavering
reliability of our products. When it comes to technology and platform selection, I excel in finding the sweet spot between complexity and simplicity. I firmly believe that balancing scalability with operational growth is paramount. My holistic approach covers all critical facets of the organization, maintaining a 360-degree vision in all my strategic endeavors.

I'm deeply committed to propelling our company to new heights and staying on the cutting edge of
technological innovation. I eagerly anticipate the opportunity to collaborate and collectively elevate our
company's success to the next level.

Hello, I'm Jorge Vargas, a seasoned CTO with a proven record of launching successful products and enhancing user experiences. Over my career, I've led high-performing engineering and product teams that consistently met and exceeded our key objectives... Show more

With a career forged in the most demanding enterprise environments, Sean has consistently delivered scalable, high-performance data solutions across extremely large and complex transactional ecosystems. Known for designing resilient architectures that support hundreds of millions of transactions daily, he brings decades of experience, strategic vision, and a deep command of data modeling, integration, and optimization. Trusted to deliver innovation while ensuring data integrity, availability, and performance at scale.

With a career forged in the most demanding enterprise environments, Sean has consistently delivered scalable, high-performance data solutions across extremely large and complex transactional ecosystems. Known for designing resilient architectures tha... Show more

I’m Shubham Mittal—co-founder & CEO of RedHunt Labs, with 13+ years in security engineering. I’ve built and scaled internet-wide scanners, led teams pushing the limits of external attack surface management, and serve on the BlackHat Review Board. I also co-organize Recon Village at DEFCON, where hackers, researchers, and weird ideas come to life. In my free time, I prefer doing a bike ride, playing cricket, or scanning the internet just for fun. Offensive Security, scale, and curiosity drive what I do—and I’m always up for a good conversation or a broken protocol.

I’m Shubham Mittal—co-founder & CEO of RedHunt Labs, with 13+ years in security engineering. I’ve built and scaled internet-wide scanners, led teams pushing the limits of external attack surface management, and serve on the BlackHat Review Board. I a... Show more

Pep has a broad experience in several database platforms, but in recent years he has focused on MySQL and PostgreSQL. His work abides by the motto of Mission Control at NASA: “Tough and competent”. Tough means you are accountable for what you do or fail to do, it means compromise and responsibility. Competent means that you take nothing for granted and you must never be found short in knowledge and skills. This is how Pep feels and lives database management. He is also interested in applying Lean culture to his job and enjoys living in Barcelona with his kids and his partner.

Pep has a broad experience in several database platforms, but in recent years he has focused on MySQL and PostgreSQL. His work abides by the motto of Mission Control at NASA: “Tough and competent”. Tough means you are accountable for what you do or f... Show more

Brian is a Senior Manager of Developer Relations at NetApp Instaclustr. Brian is an author, public speaker, father, tinkerer, and adventurer. When Brian is not working, you can find him spending time with his wife and 6 kids, camping/hunting, or traveling the world. Brian is ex-EMC, ex-VMware, and ex-AWS.

Brian is a Senior Manager of Developer Relations at NetApp Instaclustr. Brian is an author, public speaker, father, tinkerer, and adventurer. When Brian is not working, you can find him spending time with his wife and 6 kids, camping/hunting, or tra... Show more

Rimba is a Data Scientist at Tiket, the most lovable OTA app in Indonesia. With 5+ years of experience in the data analytics field, he enjoys turning complex business problems into practical data solutions through analytics, machine learning, and experimentation. He is passionate about sharing lessons learned from building data-driven products at scale.

Rimba is a Data Scientist at Tiket, the most lovable OTA app in Indonesia. With 5+ years of experience in the data analytics field, he enjoys turning complex business problems into practical data solutions through analytics, machine learning, and exp... Show more

Paula Grzegorzewska is the Senior Manager, Strategic Partnerships at Linux Foundation Europe, where she leads initiatives to strengthen the presence of global open technologies across the EU. Based in Brussels, she works at the intersection of digital policy, open source software, and the digital transformation of public services and has over six years of experience in the digital policy landscape. Prior to joining the Linux Foundation, she served as the Strategic Partnerships Director at OpenForum Europe, a prominent think tank where she managed engagements with global partners across government, academia, and industry. She participated in many research projects, including as a co-author of the European Commission’s landmark 2021 study on the economic impact of open source software and hardware. She holds a Master’s degree in New Media and Communications from Vrije Universiteit Brussel and is a frequent speaker and moderator at international forums, focusing on how open source can drive innovation, interoperability, and trusted infrastructure.

Paula Grzegorzewska is the Senior Manager, Strategic Partnerships at Linux Foundation Europe, where she leads initiatives to strengthen the presence of global open technologies across the EU. Based in Brussels, she works at the intersection of digita... Show more