Guillaume Belanger is the CEO of Ella Networks, where he leads development of Ella Core, an open source 5G core designed for private networks. He previously led the telco and other engineering teams at Canonical as a senior engineering manager, and before that worked as a senior enterprise architect at Bell Canada. He holds a bachelor's degree in engineering from Polytechnique Montréal.

Guillaume Belanger is the CEO of Ella Networks, where he leads development of Ella Core, an open source 5G core designed for private networks. He previously led the telco and other engineering teams at Canonical as a senior engineering manager, and b... Show more

A Morehouse College alum, Veteran, and Solution Architect, Nolan S. Code specializes in the infrastructure that makes AI possible. He has spent years designing secure, large-scale systems for global enterprises and now applies that rigor to community impact. As Founder and Executive Director of the Atlanta AI and Robotics Initiative (AARI), Nolan is building a "Garage Data Center" culture in Atlanta, teaching applied architecture to turn concepts into deployed reality. He believes that as AI commoditizes code, the future belongs to those who own the infrastructure.

A Morehouse College alum, Veteran, and Solution Architect, Nolan S. Code specializes in the infrastructure that makes AI possible. He has spent years designing secure, large-scale systems for global enterprises and now applies that rigor to community... Show more

Tony Proctor is an Enrolled Agent and a firm owner with nearly two decades of experience, as well as a former IT manager with over 20 years, including a decade in parallel with his firm. He brings a practical, training-first lens to culture, leadership, and operations. Tony teaches tax law and small-business finance, delivering energetic, plain-language sessions with real-world takeaways. An alum of the Intuit Partner Council, he’s recognized for credibility, integrity, and professionalism. Off the clock, he’s spending time with his family, bowling a few strikes, or riding his sportbike.

Tony Proctor is an Enrolled Agent and a firm owner with nearly two decades of experience, as well as a former IT manager with over 20 years, including a decade in parallel with his firm. He brings a practical, training-first lens to culture, leadersh... Show more

Christian Milerski ist gelernter Werkzeugmechaniker für Stanz- und Umformtechnik, arbeitet als Drahterodierer und im Recruiting und ist seit fast 20 Jahren im Berufsleben.

Er ist selbst weder Unternehmer, Selbstständiger oder Führungskraft.

Ganz im Gegenteil. Auf die Frage, wie viel Erfahrung im Berufsleben er als Führungskraft hat, lautet die Antwort: Null

Er bekommt jedoch jeden Tag mit, bei Familie, Freunden, Nachbarn, etc. was in der langfristigen Bindung und Begeisterung von Mitarbeitern schiefläuft.

In Zeiten von Fachkräftemangel und Fluktuation möchte er genau hier neue Impulse setzen.

Seine Ideen und Anregungen sind aus der Praxis für die Praxis

Christian Milerski ist gelernter Werkzeugmechaniker für Stanz- und Umformtechnik, arbeitet als Drahterodierer und im Recruiting und ist seit fast 20 Jahren im Berufsleben. Er ist selbst weder Unternehmer, Selbstständiger oder Führungskraft. Gan... Show more

Visionary leader and architect of innovative business models, Mauro Rojas brings over 23 years of experience in the creative industry. For nearly two decades, he has been at the helm of Eonminu® Brands Laboratory™, an initiative dedicated to redefining brand development through regenerative creativity, experimentation, and conceptual reinvention.

As founder and president of the Association of Entrepreneurs of Ecuador, Mauro actively fosters entrepreneurial spirit and innovation, solidifying his role as a key figure in Ecuador’s business landscape. His extensive portfolio spans multiple industries, featuring successful projects across diverse sectors. Currently, Mauro focuses on the knowledge economy and digital media, fields where his work continues to create meaningful and lasting impact.

Mauro has shared his projects and ideas on international platforms, including entrepreneurship conferences, art exhibitions, creativity workshops, and specialized publications. His insights have resonated with audiences in Argentina, Bosnia and Herzegovina, China, Ecuador, the United States, Portugal, and Türkiye, highlighting his global influence.

Today, Mauro leverages his expertise as a business coach, brand strategist, executive mentor, entrepreneurship trainer, and digital artist, driving innovation and excellence. His commitment to redefining industries and creating avant-garde business solutions underscores his transformative approach.

Visionary leader and architect of innovative business models, Mauro Rojas brings over 23 years of experience in the creative industry. For nearly two decades, he has been at the helm of Eonminu® Brands Laboratory™, an initiative dedicated to redefini... Show more

Arquitecta funcional de soluciones en aplicaciones de negocio, especialista en Dynamics 365 Field Service y Project Operations.

Arquitecta funcional de soluciones en aplicaciones de negocio, especialista en Dynamics 365 Field Service y Project Operations. Show more

Kalle works as Field CTO, making sure Eficode delivers the best possible offering for our service customers. Having worked in Eficode for over a decade his experience is wide and deep; he is familiar with maintenance, upgrades and migrations of services to cloud as well as the challenges related to adopting new ways of working.

Kalle works as Field CTO, making sure Eficode delivers the best possible offering for our service customers. Having worked in Eficode for over a decade his experience is wide and deep; he is familiar with maintenance, upgrades and migrations of servi... Show more

As a Microsoft Certified Trainer and consultant, I help organizations build a secure, efficient, and future‑ready Microsoft 365 environment. My work focuses on the introduction and rollout of Microsoft 365 Copilot, the implementation of AI‑driven productivity strategies, and the improvement of collaboration, processes, and structures across Microsoft cloud services.

For many years, I have supported organizations throughout the entire Modern Workplace lifecycle — from workshops and audits to technical implementation, security hardening, and governance measures, as well as training programs for administrators and end users. This includes Microsoft 365 Tenant Security Checks, Entra ID and Intune optimization, and the implementation of best‑practice security aligned with Microsoft, BSI, and CIS standards.

Another key area of my work is data and permissions management, compliance, and Microsoft Purview, covering data lifecycle, governance, and cloud‑wide transparency — all aimed at creating secure, stable, and manageable environments in Microsoft 365.

As a speaker and community enthusiast, I make complex topics like AI, security, governance, and modern collaboration accessible, practical, and directly applicable. My sessions demonstrate how organizations can design efficient hybrid and digital workplaces, ranging from Copilot adoption and Teams optimization to governance automation using Microsoft 365 built‑in capabilities and AI‑supported workflows.

As a Microsoft Certified Trainer and consultant, I help organizations build a secure, efficient, and future‑ready Microsoft 365 environment. My work focuses on the introduction and rollout of Microsoft 365 Copilot, the implementation of AI‑driven pro... Show more

Margarita Neumüllers journey began in BI Consulting, where she spent several years mastering the Microsoft technology stack and solving complex data puzzles for diverse clients. In 2021, she joined ALDI SÜD, where she rapidly advanced through various pivotal roles.
Today, she serves as a Manager for Data & Analytics, acting as a Product Owner who bridges the gap between data engineering and global business goals.

Beyond her corporate responsibilities, she is a prominent voice in the tech community. As a frequent podcast guest and keynote speaker at international conferences, she shares her insights on data strategy and digital transformation.
Driven by a commitment to diversity and empowerment in the industry, she recently expanded her influence by joining the board of Women in Tech e.V. as its second member within the DACH area. In this role, she leverages her experience to foster an inclusive environment for the next generation of female leaders in technology.

Margarita Neumüllers journey began in BI Consulting, where she spent several years mastering the Microsoft technology stack and solving complex data puzzles for diverse clients. In 2021, she joined ALDI SÜD, where she rapidly advanced through various... Show more

Birol Yildiz is the Co-founder and CEO of ilert, adeptly steering the company with a rare combination of technical and product expertise. His prior experience includes a significant role as Chief Product Owner for Big Data products at REWE Digital. With a strong foundation in Computer Science, Birol bridges the gap between developer and product strategist, constantly striving for innovation and customer-centric solutions at ilert.

Birol Yildiz is the Co-founder and CEO of ilert, adeptly steering the company with a rare combination of technical and product expertise. His prior experience includes a significant role as Chief Product Owner for Big Data products at REWE Digital. W... Show more

Lisa Vanderlip is an AI value realization leader who helps organizations prove whether their AI was worth what it cost. Over twelve years at Microsoft she co-founded FastTrack's at-scale adoption approach, built two commercial M365 business-value offers Microsoft sold as products, and served as a global SME on Microsoft's Responsible AI team. She is Founder & Managing Principal of WyseMinds Advisors, helping Fortune 500 and other clients attain key outcomes from their AI investments, creator of the AI VALUE Framework, and publisher of the AI Value Report.

Lisa Vanderlip is an AI value realization leader who helps organizations prove whether their AI was worth what it cost. Over twelve years at Microsoft she co-founded FastTrack's at-scale adoption approach, built two commercial M365 business-value off... Show more

Nik-Shahriar Nikkhah is a consultant, data engineer, tech lead, mentor, and founder of "SQL Data Side Inc." and co-founder of "Azure IoTCoast2Coast," specializing in Microsoft Azure technologies. With over 30 years of hands-on experience, Nik started as a software developer and quickly specialized in data platforms, working extensively with Microsoft Fabric, AI, Databricks, and Snowflake. He excels in designing and implementing backend data solutions across SQL, Fabric, AI, cloud data warehousing, and modern lakehouse architectures.
https://www.linkedin.com/in/nnikkhah/

Nik-Shahriar Nikkhah is a consultant, data engineer, tech lead, mentor, and founder of "SQL Data Side Inc." and co-founder of "Azure IoTCoast2Coast," specializing in Microsoft Azure technologies. With over 30 years of hands-on experience, Nik started... Show more

JONAS VAN RIEL is active since 2009 as consultant in digital and organisational transformation. At Ghent University, he researches Capability-Based Management and Jonas was Programme Director Master of Science in Enterprise Architecture. He's also a Guest Professor at Antwerp Management School. Jonas is author of the book 'Leading with Capabilities' and founder of www.capmap.org.

JONAS VAN RIEL is active since 2009 as consultant in digital and organisational transformation. At Ghent University, he researches Capability-Based Management and Jonas was Programme Director Master of Science in Enterprise Architecture. He's also a ... Show more

Hi, I’m Steve. I’m Chief Revenue Officer at Truly SMB. We’re a global Microsoft partner, laser focused on helping small businesses get the most of technology, particularly AI and automation.

My role is all about making sure what we sell, and the language we use to talk about it, sounds good to small business owners. We try to talk without jargon, and assume not every small business owner knows the entire Microsoft product set before we speak to them!

Our revolutionary approach at Truly SMB is about business fitness. We call it TrulyFIT. We work with a customer to understand their long term goals, and then our ‘programs’ and ‘workouts’ help break these down into achievable chunks. This delivers easy to understand, incremental gains. We cover AI Business Solutions, IT Support & Security and Cloud & AI platforms

I was previously CTO at Bam Boom Cloud, Microsoft's Partner of the Year for Dynamics 365 Business Central in 2019 and 2022, finalists in 2020/2021. We were acquired by Pax8 in 2023. I spent 2 years building out awesome new partner enablement programs for our partners at Pax8, a global tech marketplace.

I'm also an FCA qualified accountant and love geeking out on the latest tech!

Hi, I’m Steve. I’m Chief Revenue Officer at Truly SMB. We’re a global Microsoft partner, laser focused on helping small businesses get the most of technology, particularly AI and automation. My role is all about making sure what we sell, and the l... Show more

Suryasivaji Killi is an AI and financial analytics professional with approximately four years of experience spanning predictive analytics, demand forecasting, credit risk modeling, financial analysis, and data engineering. He combines expertise in machine learning, business intelligence, and quantitative finance to develop data-driven solutions that improve operational efficiency, forecasting accuracy, and strategic decision-making.
Currently, Suryasivaji serves as a Data Engineer GenAI at GMH Holdings, where he architects AI-powered forecasting and analytics systems for a hospitality portfolio of more than 150 properties. His work includes developing machine learning-based demand forecasting models, real-time anomaly detection systems, and generative AI solutions that transform complex analytical outputs into actionable business insights. These initiatives have contributed to significant improvements in forecasting accuracy and decision-making speed.
In addition to his corporate role, he is the Founder and CEO of Next Stock Inc., an AI-driven logistics startup focused on neighborhood-level demand forecasting and intelligent inventory optimization for micro fulfillment and circular supply chains. He leads product strategy, forecasting engine development, inventory optimization design, and business growth initiatives aimed at improving supply chain efficiency and reducing operational waste.
Previously, Suryasivaji worked as a Financial Analyst at S4Cloud, where he developed predictive financial models, Monte Carlo simulation frameworks, and working capital optimization strategies that enhanced forecast reliability and improved capital efficiency. Earlier in his career, he served as a Credit Risk Analyst at KT Investments, building credit risk scoring models, stress testing frameworks, and portfolio risk monitoring systems for retail lending operations.
Suryasivaji holds a Master of Science in FinTech and Analytics from Stevens Institute of Technology and a Bachelor of Technology in Mechanical Engineering from Jawaharlal Nehru Technological University. His technical expertise includes machine learning, time series forecasting, financial modeling, credit risk analytics, data engineering, and business intelligence technologies, including Python, SQL, Tableau, TensorFlow, PyTorch, and Scikit-learn.

Suryasivaji Killi is an AI and financial analytics professional with approximately four years of experience spanning predictive analytics, demand forecasting, credit risk modeling, financial analysis, and data engineering. He combines expertise in ma... Show more

Teresa Potts is a Quality/Engineering Leader, Agile Coach, certified Scrum Master, and Quality Engineer. She has been in the software industry for over 18 years.

After earning a bachelor’s degree in music, she got into tech because someone took a chance on her. She took that chance and ran with it. She has worked in the insurance, marketing & advertising, real estate, and financial industries.

Once in the field, she earned an Associate’s degree in Computer Programming and a Master of Business Administration in Engineering Management. Always learning, she also earned a Scrum Master certification and Google Project Management certificate.

In 2025, she created her own tech consulting company, Stir the Pott Consulting, LLC. She currently works as an Agile Coach for Youngsoft Inc.

She enjoys being a part of tech groups in her community and beyond. She plays the viola in the Mason Symphony Orchestra, is a member of the Michigan Motor Maids (women’s motorcycle riding club), and is a dog owner. She volunteers as a Lucid Legend, author/editor for Kprofiles.com (kpop website), and Wikipedia for topics she cares about.

Teresa Potts is a Quality/Engineering Leader, Agile Coach, certified Scrum Master, and Quality Engineer. She has been in the software industry for over 18 years. After earning a bachelor’s degree in music, she got into tech because someone took a... Show more

Mehran is a Software Architect and Consultant with over 20 years of industry experience. He specializes in scaling software teams and is currently focused on developing high-quality LLM-based solutions for companies. Mehran is also a TEDx speaker, having presented on the fascinating topic of “Mirror Neurons of Our Brain”.

Mehran is a Software Architect and Consultant with over 20 years of industry experience. He specializes in scaling software teams and is currently focused on developing high-quality LLM-based solutions for companies. Mehran is also a TEDx speaker, ha... Show more

As Principal AI Strategist at Sikich, a leading professional services firm providing transformative business solutions, Ray leverages over 36 years of experience in the IT industry. Having served as a systems architect for complex CRM implementations utilizing Microsoft technologies, he now focuses on guiding organizations toward productive, responsible, and impactful use of AI technologies, particularly Generative AI. Passionate about innovation, Ray has been a featured speaker at numerous Microsoft centered events including SummitNA 2025, and served on the advisory board for the ExtremeCRM event series, shaping strategic content and contributing significantly to the Microsoft Dynamics community.

As Principal AI Strategist at Sikich, a leading professional services firm providing transformative business solutions, Ray leverages over 36 years of experience in the IT industry. Having served as a systems architect for complex CRM implementations... Show more

Tracy has been supporting Microsoft enterprise solutions (CE, F&O, SharePoint, Teams, GP and now Copilot) for 30+ years. She now brings her varied industry experience to the User Adoption practice at Argano. Partnering with clients to help their users navigate implementation change journeys and build their organizational change agility. Tracy is a PMP, CBAP and certified Prosci Change Practitioner. Her superpower is advocacy.

Tracy has been supporting Microsoft enterprise solutions (CE, F&O, SharePoint, Teams, GP and now Copilot) for 30+ years. She now brings her varied industry experience to the User Adoption practice at Argano. Partnering with clients to help their user... Show more

As a Senior Manager at Protiviti, I leverage my 12+ years of experience in ERP consulting to deliver hands-on application expertise to key stakeholders. I am a Microsoft MVP (Business Application) and a Certified Scrum Master (CSM), with a proven track record of implementing Microsoft Dynamics 365 Finance and Operations solutions across diverse industries.

I am passionate about streamlining business processes, enhancing service innovation, and enabling customer value. I have successfully led and contributed to multiple projects involving finance, operations, supply chain, and retail modules, using agile methodologies and Six Sigma tools. I am also skilled in Microsoft products and business analysis, and I constantly seek to expand my knowledge and skills in the rapidly evolving field of Microsoft Dynamics 365.

As a Senior Manager at Protiviti, I leverage my 12+ years of experience in ERP consulting to deliver hands-on application expertise to key stakeholders. I am a Microsoft MVP (Business Application) and a Certified Scrum Master (CSM), with a proven tra... Show more

Naila Rais is one of the youngest scholars in her twenties, an AI innovator, data strategist, and rising tech leader who's already building what many only dreams of. A winner of the Salesforce Quest: Customer AI 2024, recipient of the Distinguished Global Scholar Award at LoneStar College Tomball, Texas, and former AI intern at the Imageomics Institute, where she merged machine learning with biodiversity to power scientific discovery. She is also a leader & organizer of Microsoft Fabric User Group: Uttar Pradesh Power BI Club & serves as a WomenTech Circle Leader cum Ambassador, and drives digital strategy at the Sustainable Living Guide, where she’s led growth and engagement by 40%+. She's also the mind behind VoiceBridge (In-progress), an AI-powered tool for non-verbal communication, and has authored research in social strategy and inclusive AI. With honors degrees, publications, and leadership roles under her belt — all before 21 — Naila is proving that impact has no age limit.

Naila Rais is one of the youngest scholars in her twenties, an AI innovator, data strategist, and rising tech leader who's already building what many only dreams of. A winner of the Salesforce Quest: Customer AI 2024, recipient of the Distinguished G... Show more

Dominik Schmidle is a Product Lead at Giant Swarm, driving the company's (agentic) platform strategy. He's on a mission to simplify developers' lives through intuitive platforms, built for humans and their agents alike. He's a published author, CNCF Platform Engineering TCG contributor, and recent speaking highlights include KubeCon EU's Platform Engineering Day, the WeAreDevelopers World Congress, and Cloud Native Summit Munich.

Dominik Schmidle is a Product Lead at Giant Swarm, driving the company's (agentic) platform strategy. He's on a mission to simplify developers' lives through intuitive platforms, built for humans and their agents alike. He's a published author, CNCF ... Show more

Travis Frisinger is Head of Agentic AI at 8th Light, where he works on the design and governance of AI-native engineering systems. His focus includes solution architecture, human–AI development workflows, and the operational practices required to safely integrate AI into modern software delivery.

Travis Frisinger is Head of Agentic AI at 8th Light, where he works on the design and governance of AI-native engineering systems. His focus includes solution architecture, human–AI development workflows, and the operational practices required to saf... Show more

Eric est actuellement coach Agile pour Keyboh Consulting. Il a passé une enfance heureuse dans le Sud Ouest. Après avoir été diplômé de Telecom Sud Paris et terminé un stage aux Etats-Unis comme développeur Java, Eric a passé 10 ans dans plusieurs sociétés comme développeur Java, C#, expert EAI, chef de projet ou encore Information Manager avant sa première rencontre avec L'agilité et Scrum en 2010. Marqué depuis ce jour par celle-ci, Eric est devenu un "Agile enthousiaste", créateur de jeux sur Scrum et l'Agilité, rédacteur d'articles de blog autour de sujets comme l'intelligence collective, l'agilité, les facteurs de motivation, la systémique... Si vous souhaitez le rencontrer, vous pouvez le retrouver dans des meetups comme l'Agile Playground et lire ses articles dans http://agilescrumetnous.org

Eric est actuellement coach Agile pour Keyboh Consulting. Il a passé une enfance heureuse dans le Sud Ouest. Après avoir été diplômé de Telecom Sud Paris et terminé un stage aux Etats-Unis comme développeur Java, Eric a passé 10 ans dans plusieurs so... Show more

LIVE
arena.angel-serv.com (the talk's subject; world leaderboard, 24/7)

TALKS (chronological, last 90 days)

20 Mar 2026 | "Don't Hack Me, Bro" | DLT Austria Vienna meetup
https://www.meetup.com/dltaustria-vienna-meetups/events/313505411

25 Mar 2026 | "Exploit Arena" | AI Austria meetup
https://www.meetup.com/ai-austria/events/313701184/

08 Apr 2026 | "Roadblocks for AI" | KEYNOTE at ClawCon London
https://luma.com/clawconlondon
Video: https://www.youtube.com/watch?v=6rSEOzWY08U&t=4502s

29 Apr 2026 | "Agentic Economy" | DLT Austria at Fiskaly Vienna
https://www.meetup.com/dltaustria-vienna-meetups/events/314094914

19 May 2026 | "Claws Across the Internet" | Vibecoding Vienna
https://www.meetup.com/vibecoding-vienna/events/314180303
Slides: ademczuk.github.io/presentations/claws-across-the-internet/slides.html

21 May 2026 | "Step 4: Profit?" | ClawCon #2 at ViennaUP Startup Festival
5-min lightning, ~600 people; won the WWC26 congress pass
Slides: ademczuk.github.io/presentations/step-4-profit/slides.html
Youtube: https://youtu.be/Ca8ndi06SLw?si=pE3nR8o4CxhEbQX9

REPOS / DECKS
github.com/ademczuk/presentations (all decks public)
github.com/openclaw/openclaw (ex-maintainer; 21 PRs merged by me, 7 cherry-picked, 54 reviewed)
github.com/nimbalyst/nimbalyst (contributor)

RESEARCH
"Live Adversarial Behaviour in AI-Component-Rich Multi-Agent Systems" | research proposal v2.1, May 2026
Partners: JKU LIT AI Lab, TU Wien, Austrian Institute of Technology
Prepared for AI Factory Austria; OSF pre-registration
Target venues: NeurIPS 2027, AAMAS 2027, USENIX Security '27

LoRA adapter: ademczuk/Bubbles-Arena-Qwen3.5-35B-A3B-LoRA-v3
HuggingFace; fine-tuned on arena combat data

LIVE arena.angel-serv.com (the talk's subject; world leaderboard, 24/7) TALKS (chronological, last 90 days) 20 Mar 2026 | "Don't Hack Me, Bro" | DLT Austria Vienna meetup https://www.meetup.com/dltaustria-vienna-meetups/events/313505411 ... Show more

Dynamic Engineering Manager leading CPS Observability teams at Motorola Solutions, specializing in Prometheus, Grafana, Elastic Stack, Kubernetes (GKE/OpenShift/Native), and AI/ML integrations (Vertex AI, Agentic AI workflows). Drives unified observability, SRE excellence, and platform innovation from pain points to production.

Grafana Champion, Featured speaker at CNCF Hyderabad, Grafana & Friends Hyderabad[community lead], Postman user group, Global AI [community lead]. Driving Agentic AI & next-gen leadership

Dynamic Engineering Manager leading CPS Observability teams at Motorola Solutions, specializing in Prometheus, Grafana, Elastic Stack, Kubernetes (GKE/OpenShift/Native), and AI/ML integrations (Vertex AI, Agentic AI workflows). Drives unified observa... Show more

Sou KCP (Kanban Coaching Professional) e atuo como Superintendente de Governança, Planejamento e Performance no PagBank. Tenho carreira de +20 em TI com foco em agilidade nos últimos 12 anos. Hoje sou responsável pela expansão da agilidade organizacional, Gestão de Projetos e Portfolio do PagBank, através da disseminação de melhores práticas como alavanca de negócios, utilizando conceitos de Business Agility, Kanban e KMM como ferramentas de crescimento exponencial e maturidade organizacional, melhorando a assertividade no atingimento dos objetivos em níveis estratégicos e táticos. Sou também responsável pela gestão e alavancagem do plano de desenvolvimento profissional dos especialistas em agilidade, projetos e portfolio de um dos maiores bancos digitais do Brasil.

Sou KCP (Kanban Coaching Professional) e atuo como Superintendente de Governança, Planejamento e Performance no PagBank. Tenho carreira de +20 em TI com foco em agilidade nos últimos 12 anos. Hoje sou responsável pela expansão da agilidade organizaci... Show more

Samet Durgun is a fractional Head of UA for scaling subscription apps and mobile games, working from Berlin with teams globally. He runs paid acquisition hands-on: Meta, Google, Apple Search Ads, and TikTok, the signal engineering underneath (SKAN, CAPI, pLTV, value optimization), and creative testing systems that keep producing winners past the first month.

His talks are data studies from real accounts rather than frameworks: a $383K country-by-country audit of Meta's tROAS algorithm, a $606K test of what actually predicts day-28 ROAS, and the reconciliation logic for when Meta, the MMP, and the subscription platform disagree. Client spend has scaled past $200K a month to seven-figure monthly revenue; at Wooga he managed $1M+ a month in UA budgets, with earlier roles at Zalando, Deutsche Telekom, Google, Intel, and Oracle.

He publishes every study at growththerapist.com/blog, writes the Profitable App Growth newsletter, judged the App Growth Awards in 2024, and holds a 5.0 on Clutch. He presents in English, Turkish, and German.

Samet Durgun is a fractional Head of UA for scaling subscription apps and mobile games, working from Berlin with teams globally. He runs paid acquisition hands-on: Meta, Google, Apple Search Ads, and TikTok, the signal engineering underneath (SKAN, C... Show more

After surviving a near-fatal traffic accident in 2017 that doctors had little hope of me surviving, I embarked on a tough journey to understand my purpose to survive. During months of rehabilitation for re-learning to walk, I wondered about my fullest potential.

For 15 years, I had climbed a steep corporate ladder and reached every goal I ever envisioned, especially the ones others said impossible, including a seat in the senior leadership of a stock-listed FinTech before turning 30.

Combined with a decade of intense psychology studies, I realised that instead of using my combined wealth of knowledge for my own success as I had until then, I could help others reach their wildest dreams. This was the responsibility I felt arising from surviving the accident.

Now, as a globally active executive coach and entrepreneur, I bring my solid experience and expertise from years of strategy and psychology, as well as coaching top business leaders, to the table.

My true passion lies in empowering others to reach their aspirations - my speciality is the impossible ones.

Originating from Finland and based in Switzerland, I have an MBA from the University of London and am also an alumna of IMD Business School. In addition, I have studied psychology and NLP (certified Master Practitioner) to deepen my understanding of human psychology.

After surviving a near-fatal traffic accident in 2017 that doctors had little hope of me surviving, I embarked on a tough journey to understand my purpose to survive. During months of rehabilitation for re-learning to walk, I wondered about my fulles... Show more

Sonal is a Business Architect, with close to two decades of tech experience. The core of her experience has been in understanding key business drivers and needs, to shape solutions that address business challenges. She’s passionate about all things agility, technology transformation, outcomes that benefit end users, and challenging conventionally accepted norms. Her experience within tech is supported by a Master’s degree in Cyber Security and an MBA.

Sonal has a relentless commitment to building people and communities, and enjoys engaging with tech communities. You can find her co-organising the domain-driven design Australia meetups as well as the analysis-design-architecture focussed conference ADAConf.

Sonal is partial to conversations about problem solving and decision making processes. When not saving the world one problem at a time, she spends her time learning new skills, mentoring people, travelling and drinking copious amounts of tea.

Sonal is a Business Architect, with close to two decades of tech experience. The core of her experience has been in understanding key business drivers and needs, to shape solutions that address business challenges. She’s passionate about all things a... Show more