Matthew Stafford is a seasoned entrepreneur and Managing Partner of Build Grow Scale, with more than 30 years of experience building and scaling businesses across retail, ecommerce, and technology-driven industries. He works closely with retail and DTC organizations to improve digital performance by identifying friction in the customer journey and optimizing how shoppers discover, evaluate, and purchase products online.

Matthew is widely recognized for his work in conversion optimization and customer experience, helping organizations unlock meaningful revenue growth without increasing traffic or marketing spend. His approach combines data analysis, behavioral insights, and practical operational frameworks that retail teams can apply across merchandising, marketing, and digital experience functions.

In addition to advising brands, Matthew has coached thousands of founders, marketers, and digital leaders through workshops, masterminds, and industry events, including hosting BGS Live 2018, North America’s largest ecommerce optimization conference. He regularly speaks on how retailers can drive profitable growth by improving digital execution, decision-making, and customer trust in an increasingly competitive retail landscape.

Matthew Stafford is a seasoned entrepreneur and Managing Partner of Build Grow Scale, with more than 30 years of experience building and scaling businesses across retail, ecommerce, and technology-driven industries. He works closely with retail and D... Show more

Many times people told me that I should focus on one system or one programming language and become an expert in it. I never liked to listen to such advice.

During over 10 years of career as a SAP consultant, I worked on almost every SAP module ever released. My ABAP code written in Walldorf is probably still used by many companies. I hired, trained and managed tens of great technical consultants. Then I spent 6 years in the IoT and Edge AI business, building technical team while taking care of business development and delivering custom hardware solutions to clients on 4 continents, using (again) many technologies and programming languages.

Today I am still not an expert in a narrow domain, but thanks to that I am proud to join my mother company as someone with commercial experience and expertise in SAP, IoT, AI and Software Development, to take care of the entire technology stack and serve over 130 professionals as a Chief Technology Officer.

Many times people told me that I should focus on one system or one programming language and become an expert in it. I never liked to listen to such advice. During over 10 years of career as a SAP consultant, I worked on almost every SAP module eve... Show more

Vijay Kumar Soni is the Founder & CEO of Maghraut Technologies, with more than eight years of experience helping SMBs strengthen and scale their operations using Salesforce alongside other modern technologies such as Google Cloud and AWS. Skilled across Sales Cloud, Service Cloud, Experience Cloud, and Marketing Cloud, he guides small and mid-sized businesses toward smarter, more sustainable digital adoption. Vijay brings a strategic yet practical approach, focusing on real business challenges and delivering solutions tailored to each organization’s unique needs.

Vijay Kumar Soni is the Founder & CEO of Maghraut Technologies, with more than eight years of experience helping SMBs strengthen and scale their operations using Salesforce alongside other modern technologies such as Google Cloud and AWS. Skilled acr... Show more

Tech Entrepreneur who is passionate about building software that solves real problems.

Tech Entrepreneur who is passionate about building software that solves real problems. Show more

Mihaela is a product leader with 15 years experience in building B2C and B2B global products for education, e-commerce, affiliate marketing and automotive industries.

Over the last 3 years, she has been responsible for multiple cross-functional product teams at Volkswagen Group Digital Solutions, in Portugal, managing design, engineering and product management, building digital products that impact thousands of dealerships and internal customers for VW Group Sales and Procurement departments, while shifting away from a project mindset and towards a user-centric approach.

Mihaela believes that putting people first, both end-users and teams, is the key to creating great products. Her current role lies at the intersection of people, product, and processes. On top of building and managing teams, she works on improving working models and promoting best practices to empower people to build meaningful products, aligning business and team needs, engaging in C-level stakeholder management, and identifying strategic directions for new product development.

Beyond her role at VW, she is an active speaker, mentor, and community builder. Her topics cover cross-functional collaboration, outcome-driven product development, and inclusive leadership in tech.

Mihaela is a product leader with 15 years experience in building B2C and B2B global products for education, e-commerce, affiliate marketing and automotive industries. Over the last 3 years, she has been responsible for multiple cross-functional pr... Show more

Frederik is an experienced Agile professional with a strong background in coaching teams and organizations to reach their full potential. As a Certified Team Coach (CTC), Certified Enterprise Coach (CEC), and Certified Scrum Trainer (CST) with Scrum Alliance, he has a deep passion for promoting agility and supporting sustainable growth within organizations.

Based in Belgium, Frederik works at iLean, a consultancy specializing in Agile coaching and training, where he assists teams and leaders in adopting Agile principles and practices. He also actively contributes to the Agile community by co-organizing conferences and events to share knowledge, inspire innovation, and connect professionals from around the world.

Frederik is particularly focused on integrating Artificial Intelligence (AI) into Agile practices, exploring how AI can serve as a strategic enabler for agility and enhance team collaboration, performance, and decision-making. His expertise encompasses team dynamics, enterprise agility, leadership development, and leveraging AI to uncover new opportunities in complex environments.

Through workshops, training sessions, and coaching engagements, Frederik empowers teams to excel in dynamic settings while delivering measurable value.

Specialties: Agile Coaching, Scrum Training, Team Dynamics, Enterprise Agility, Leadership Development, Artificial Intelligence in Agile, Conference Organization.

Frederik is an experienced Agile professional with a strong background in coaching teams and organizations to reach their full potential. As a Certified Team Coach (CTC), Certified Enterprise Coach (CEC), and Certified Scrum Trainer (CST) with Scrum ... Show more

Denis Atlan is the antidote to theoretical AI futurists. He is a high-energy Keynote Speaker who cuts through the hype to deliver brutal honesty about Artificial Intelligence in business.
Author of the best-selling book "IA Sans Bullshit 2026", Denis brings to the stage unique insights derived from 200 audited AI deployments (Median ROI: 159%).

Why organizers book him:
No Buzzwords: He translates complex tech (Agents, RAG, LLMs) into actionable business strategies.
Live Demos: He often performs live implementations on stage (using Make/n8n) to prove his points.
Engagement: He challenges the audience, dismantles fears, and empowers teams to act immediately.
Denis bridges the gap between Developers (Tech) and C-Levels (Business), making him the ideal speaker for mixed audiences.

Denis Atlan is the antidote to theoretical AI futurists. He is a high-energy Keynote Speaker who cuts through the hype to deliver brutal honesty about Artificial Intelligence in business. Author of the best-selling book "IA Sans Bullshit 2026", Deni... Show more

Née à Madagascar, Mija Rabemananjara a grandi à la Réunion, à Bordeaux, en
région parisienne et décide de tenter l’expérience de l’Amérique du Nord en Septembre 2019 en
s’installant au Québec. Avec une forte expérience dans l’IT, elle devient coach agile en 2015 et
construit 2 cursus de formations :
 Devenir coach agile Agilopathe®
 Devenir un manager/gestionnaire agile avec Montessori Extended®

Son ambition est d’accompagner les organisations vers plus d’auto-organisation et au-delà pour
plus d’engagement, plus de performance, plus d’innovation, pour une société plus saine.

Sur son site http://lesagilopathes.com vous retrouverez ses publications, des vidéos de ses
conférences précédentes, la description de ses offres et les événements à venir !

Née à Madagascar, Mija Rabemananjara a grandi à la Réunion, à Bordeaux, en région parisienne et décide de tenter l’expérience de l’Amérique du Nord en Septembre 2019 en s’installant au Québec. Avec une forte expérience dans l’IT, elle devient coa... Show more

Jayaseelan Shanmugam is a seasoned Payments Platform Architect with over 20 years of experience in fintech product development and payments technology. Currently serving as Principal Software Engineer at PayPal Inc. since 2010, he leads the architectural governance and strategic design of PayPal's global payments infrastructure, managing over 700 services and components while guiding 800+ engineers across multiple payment domains.
At PayPal, Jayaseelan has spearheaded transformative initiatives including the Everett Data Hub (processing 4,000+ events per second), the Elevate Payments Partnership supporting $270B+ in domestic card payment volume, and PayPal's geo-enablement for China market expansion. His expertise spans vault systems, transaction processing, stored value, tokenization, and cloud modernization strategies.
Prior to PayPal, Jayaseelan held technical architect roles at Oracle Financial Services (2005-2010), where he architected SOA-based financial platforms and led global implementations, and at Polaris Software Lab (2002-2005), where he modernized Allianz's Global Program System and achieved 60% performance improvements.
Jayaseelan holds an MBA from the University of Texas, Permian Basin (2022, 4.0 GPA) and a Bachelor of Civil Engineering from Madras University (1997). His technical expertise encompasses payments architecture, system engineering, product development, and emerging technologies including big data, cloud platforms, and machine learning integration.

Jayaseelan Shanmugam is a seasoned Payments Platform Architect with over 20 years of experience in fintech product development and payments technology. Currently serving as Principal Software Engineer at PayPal Inc. since 2010, he leads the architect... Show more

Julian Crespi Schroder is Commercial Manager at Automapp Cloud and a builder of graph-powered AI systems.

He uses Neo4j knowledge graphs as a personal memory substrate to enable persistent context, identity continuity, and GraphRAG-based retrieval for AI agents—patterns that later informed production-grade systems.

His work bridges real-world infrastructure operations and AI system design, with a focus on practical, explainable AI architectures that scale beyond single sessions.

Julian Crespi Schroder is Commercial Manager at Automapp Cloud and a builder of graph-powered AI systems. He uses Neo4j knowledge graphs as a personal memory substrate to enable persistent context, identity continuity, and GraphRAG-based retrieva... Show more

Justin Esgar is a dynamic entrepreneur and the founder of Virtua Consulting Group, a cutting-edge Apple-certified IT consultancy that encompasses Virtua Computers, Virtua XYZ, and Virtua Conferences. Known for his forward-thinking approach, Justin has built a reputation for helping businesses embrace technology to drive growth and efficiency. He is the creator of the ACES Conference, the premier event for Apple Consultants looking to elevate their business strategies, and the host of the All Things MSP Podcast, where he shares insights on building successful managed service practices. With a relentless focus on innovation and a knack for turning ideas into thriving ventures, Justin continues to redefine what it means to lead in the IT space.

Justin Esgar is a dynamic entrepreneur and the founder of Virtua Consulting Group, a cutting-edge Apple-certified IT consultancy that encompasses Virtua Computers, Virtua XYZ, and Virtua Conferences. Known for his forward-thinking approach, Justin ha... Show more

Svenja Sass is a senior program leader for large-scale digital transformations in DAX companies, with a focus on complex ERP/CRM landscapes and AI-enabled platforms. She has led international hybrid teams of 70+ people across onshore, nearshore and offshore locations – often stepping into programs that are already in trouble and bringing them back on track.

🔧 Delivery & Architecture
Svenja specializes in integrating different delivery models within one program – for example, combining waterfall ERP projects with agile CRM implementations under a single testing and release strategy. She designs pragmatic SIT and UAT approaches across multiple vendors and systems and is known for turning chaotic testing phases into structured, end-to-end quality gates that actually work.

👥 Leadership & Culture
Her work sits at the intersection of delivery, leadership and culture. Drawing on her podcast conversations and project recovery experience, she talks openly about what really makes or breaks projects: clarity of roles, honest escalation, and the ability to communicate change instead of just “managing” it. She has developed practical tools such as a “project user manual” for roles and expectations, and a one-page leadership guide for critical project phases.

🎙️ Keynotes & Thought Leadership
On stage, Svenja is known for her candid, concrete style – no buzzword bingo, just real stories from the field. Her keynotes include:

“Too Busy to Improve” – what high-performing executives do differently in transformation.

“Waterfall + Agile, One Program, One Go-Live” – integrated testing in mixed delivery setups.

“From Firefighting to Ownership” – how to lead hybrid engineering teams that deliver.

“Agentic AI – Adapt or Lose” – why office jobs as we know them are going away and how to stay relevant.

🧭 Focus
Across all her work, Svenja’s core theme is simple: stop being too busy to improve. She helps organizations move from permanent firefighting to focused, value-driven delivery by aligning strategy, governance and engineering culture so digital projects don’t just look good on slides, but actually land in the real world.

Svenja Sass is a senior program leader for large-scale digital transformations in DAX companies, with a focus on complex ERP/CRM landscapes and AI-enabled platforms. She has led international hybrid teams of 70+ people across onshore, nearshore and o... Show more

I'm a Power Platform Specialist and Enterprise Architect trainee helping organizations turn ideas into impact with low-code solutions. My background spans Microsoft, partners, and customers, giving me a well-rounded view of how real-world organizations adopt everything from high-level idea of a cloud, all the way to the depths and scale of the Power Platform & AI.

I focus on governance, strategy, and architecture. Whether it's assessing maturity, defining ways of working, or building tailored frameworks, I work closely with both business and technical teams to translate needs into solutions, uncover risks, and establish clear roles and processes.

As a Microsoft MVP for Power Apps, I enjoy sharing practical patterns, sometimes writing, sometimes speaking, and contributing to community learning. I also lead knowledge-sharing initiatives like Tech Talks and promote design thinking to drive innovation and cross-team alignment.

I'm a Power Platform Specialist and Enterprise Architect trainee helping organizations turn ideas into impact with low-code solutions. My background spans Microsoft, partners, and customers, giving me a well-rounded view of how real-world organizatio... Show more

Ben Linders is an Independent Consultant in Agile, Lean, Quality, and Continuous Improvement, based in The Netherlands. Author of Getting Value out of Agile Retrospectives, Waardevolle Agile Retrospectives, What Drives Quality and Continuous Improvement. Creator of the Agile Self-assessment Game.

As an adviser, coach and trainer he helps organizations with deploying effective software development and management practices. He focuses on continuous improvement, collaboration and communication, and professional development, to deliver business value to customers.

Ben is an active member of networks on Agile, Lean, and Quality, and a well-known speaker and author. He shares his experiences in a bilingual blog (Dutch and English), as an editor for Culture and Methods at InfoQ, and as an expert in communities like Computable, Quora, DZone, and TechTarget. Follow him on twitter: @BenLinders.

For an overview of the presentation and mini-workshops that I have given, visit https://www.benlinders.com/presentations/

Ben Linders is an Independent Consultant in Agile, Lean, Quality, and Continuous Improvement, based in The Netherlands. Author of Getting Value out of Agile Retrospectives, Waardevolle Agile Retrospectives, What Drives Quality and Continuous Improvem... Show more

Fatih is a Senior Manager, Core Platforms QE at SUSE, specializing in automation, infrastructure, CI/CD, DevOps, and QE.

Before joining SUSE, Fatih served as the Executive Director of the Continuous Delivery Foundation (CDF) at the Linux Foundation, where he led initiatives to enhance cross-industry and cross-community collaboration in the CI/CD domain. Prior to that, he was a Principal Developer at Ericsson, where he played a key role in several large-scale CI/CD initiatives.

Fatih is an active contributor to the open-source community. He has served on the OPNFV TSC and the CDF TOC. He founded the OPNFV Cross Community CI (XCI) project, the CDF SIGs on Interoperability and Software Supply Chain, and co-founded the OpenCI Initiative

Fatih is a Senior Manager, Core Platforms QE at SUSE, specializing in automation, infrastructure, CI/CD, DevOps, and QE. Before joining SUSE, Fatih served as the Executive Director of the Continuous Delivery Foundation (CDF) at the Linux Foundatio... Show more

In 2013, I discovered the world of Agile with the role of Product Owner. Today, I'm an Agile Leader in the role of team facilitator or catalyst.
As an Agile expert and enthusiast, I'm now committed to supporting teams by combining fulfilment and performance around collective intelligence.

As a sports coach in a table tennis club for the last 10 years, I use the tools of mental preparation to help young table tennis players optimise their individual (and collective) performance, while at the same time encouraging them to enjoy their game and develop their independence.

My motto: ‘Be demanding in your efforts, patient in your results’.

In 2013, I discovered the world of Agile with the role of Product Owner. Today, I'm an Agile Leader in the role of team facilitator or catalyst. As an Agile expert and enthusiast, I'm now committed to supporting teams by combining fulfilment and per... Show more

Damien, dirigeant de 3Conselis (Lyon), présente une expérience confirmée dans l’identification des opportunités d’amélioration ainsi que dans l’animation d’équipes projets en environnement Service et Industrie. Il est un spécialiste de l’approche processus. Il accompagne les entreprises dans leurs dynamiques d’Amélioration Continue pour des processus plus fluides, une satisfaction client accrue et une activité pérenne.

• Accompagnement en individuel ou collectif sur la gestion de projet, la facilitation d’équipe, la transformation de l’organisation, l’intrapreneuriat ou l’innovation selon les méthodes Lean, Agile ou Six Sigma (DMAIC)

• Pilotage de projet de résolution de problème sur la réduction de temps de cycle, la fiabilisation de la prise de décision à partir de données processus, la libération de capacité de production ou l’accompagnement au changement des équipes opérationnelles.

• Formation à l’Amélioration Continue (Lean, Méthodes Agiles, Six Sigma). Mise en place du parcours certifiants Lean Service Agile Niveau Green Belt pour apprendre les méthodes et outils de l’amélioration continue

Damien, dirigeant de 3Conselis (Lyon), présente une expérience confirmée dans l’identification des opportunités d’amélioration ainsi que dans l’animation d’équipes projets en environnement Service et Industrie. Il est un spécialiste de l’approche pro... Show more

Anna Lavrova helps organisations grow by making work more human and honest. With 16+ years in IT, agile, and coaching, she supports leaders and teams in navigating complexity with clarity, energy, and agency, bringing sharp insight and bold energy to every room.

Anna Lavrova helps organisations grow by making work more human and honest. With 16+ years in IT, agile, and coaching, she supports leaders and teams in navigating complexity with clarity, energy, and agency, bringing sharp insight and bold energy to... Show more

Aarica J. Smith is a multi-certified Salesforce Consultant, Board Source Certified Consultant and SCRUM Certified project management and operations professional. Aarica thrives in concept development, using her consulting and management tools to transform ambiguous environments and concepts into actionable plans or implementations. She is highly creative when it comes to developing results-driven solutions, while ensuring alignment with necessary organization leaders of all levels.

Some of the work that she has accomplished with small businesses includes:

- Created company-wide and department-specific operational systems to streamline the business based on systems, not individual team members
- Developed a various company programs, including a diverse supplier program and employee professional development program
- Project managed cross-functional projects, engaging with external and internal key stakeholders to ensure on-time deliverables and successful project metrics
- Led change management initiatives with c-suite executives and department leaders.

In her previous roles of a non-profit professional, she has overseen a multi-million-dollar foundation grant to pilot national arts strategy to over 4K Boys & Girls Clubs globally, managed over $32M in corporate accounts, and grew a local cycling fundraising event from $450K to nearly a $1M event, making it the #4 premiere cycling fundraising event (out of 93 national events) for the organization.

A firm believer in education, Aarica earned her Master of Arts degree in Arts Administration from Savannah College of Art and Design, and her Bachelor of Arts in Economics, with a minor in French from Spelman College. In her spare time, she loves to travel the world with her family, experience amazing food, and volunteer in her community with her sorority, Delta Sigma Theta Sorority, Inc.

Aarica J. Smith is a multi-certified Salesforce Consultant, Board Source Certified Consultant and SCRUM Certified project management and operations professional. Aarica thrives in concept development, using her consulting and management tools to tran... Show more

Prezes firmy TIDK. Absolwent studiów doktoranckich z obszaru sztucznej inteligencji na Politechnice Poznańskiej. Posiada ponad 25-letnie doświadczenie w projektowaniu rozwiązań analitycznych, analizie danych, uczeniu maszynowym oraz zaawansowanej analityce. Od 15 lat ewangelista rozwiązań AI. Posiada większość certyfikatów w zakresie danych i analizy danych Microsoft. Certyfikowany trener Microsoft. Od 2010 roku Microsoft Most Valuable Professional w kategorii Data Platform. Od 2018 roku jeden z 50 na świecie MVP w kategorii AI. Prelegent na licznych konferencjach w kraju i na świecie. Lider Data Community w Poznaniu. Autor podcastów i webinarów: "Opór jest daremny. Nadchodzi AI!", "Analityka w biznesie","Arena architektów". Wykładowca na wyższych uczelniach, między innymi na eMBA UE w Poznaniu

Prezes firmy TIDK. Absolwent studiów doktoranckich z obszaru sztucznej inteligencji na Politechnice Poznańskiej. Posiada ponad 25-letnie doświadczenie w projektowaniu rozwiązań analitycznych, analizie danych, uczeniu maszynowym oraz zaawansowanej ana... Show more

https://www.linkedin.com/in/sandykumar93/

https://www.linkedin.com/in/sandykumar93/ Show more

Rob Fry is a security engineering leader, entrepreneur, and advisor with more than 25 years in the field. He has built teams and products at Netflix, Yahoo, Mezmo, Armorblox, Sumo Logic, and other companies and startups, and has helped guide multiple companies through acquisitions and IPOs. His work has spanned everything from Netflix’s early cloud security initiatives to AI-driven identity defense. Today, Rob focuses on mentoring the next generation of security talent and shaping how humans and machines will work together in the AI era. A frequent speaker and writer, he is known for blending humor, history, and hard-won lessons to cut through hype and get to what’s real.

Rob Fry is a security engineering leader, entrepreneur, and advisor with more than 25 years in the field. He has built teams and products at Netflix, Yahoo, Mezmo, Armorblox, Sumo Logic, and other companies and startups, and has helped guide multiple... Show more

Mabuhay! I'm Doher Drizzle Pablo, or simply Drizzle. As a speaker with a heart and a genuine ability to empathize, I stand out in connecting with audiences. My unique name mirrors a distinct personality that permeates everything I undertake. With nearly 15 years of experience in the IT domain, I stand as a young achiever with a deep specialization in cloud technology and business transformation.

My versatility extends across various facets of an organization, encompassing marketing, pre-sales, sales, customer service, operations, and beyond. I thrive in project management, holding notable certifications including PMP, Scrum Master, LEAN Six Sigma, and expertise in Microsoft solutions like Microsoft 365, Power Platform, Dynamics 365, Azure, Data and AI.

Proudly carrying the banner of an Atenean, Isabelina, and a Bicolana, I hold my heritage in high esteem. My passion lies in Microsoft Business Applications, Data & AI, where I strive to lead successful digital & AI transformations. Beyond expertise, I bring a speaker's heart, always empathizing and stepping into the audience's shoes. Let's collaborate for the success of your organization and individuals, leveraging the power of Microsoft's solutions and my heartfelt approach!

Mabuhay! I'm Doher Drizzle Pablo, or simply Drizzle. As a speaker with a heart and a genuine ability to empathize, I stand out in connecting with audiences. My unique name mirrors a distinct personality that permeates everything I undertake. With nea... Show more

Adrian, a husband and dad, brings a unique perspective shaped by 13 years as a professional ice hockey player. This demanding path taught him the power of dedication, teamwork, and the relentless pursuit of a dream. Building on these lessons and a diverse background spanning Marketing, Sales, and IT, Adrian now leads Platform Engineering at Puzzle ITC, where he and his team guide companies on their platform journey. His passion lies in strategic transformation, product thinking, and unlocking potential.

Adrian, a husband and dad, brings a unique perspective shaped by 13 years as a professional ice hockey player. This demanding path taught him the power of dedication, teamwork, and the relentless pursuit of a dream. Building on these lessons and a di... Show more

Dr. Khalid Abbas: AI Researcher and Visionary on the Future of Work

Dr. Khalid Abbas, an associate professor and AI researcher with over 17 years of industry and academic experience, is dedicated to guiding individuals and organizations to thrive in an AI-driven world. At the forefront of exploring AI’s impact on Norwegian industries, Khalid reframes fears of job replacement by showing how technology creates opportunities when embraced with curiosity and adaptability.

Known for simplifying complex ideas through compelling stories, Khalid inspires audiences with a transformational perspective on AI and the workforce. Combining rigorous research with a passion for technology, Khalid’s talks empower attendees to take control of their future, emphasizing that AI is a tool to enhance creativity, leadership, and problem-solving. A TEDx audience will leave feeling confident, encouraged, and ready to embrace change.

Dr. Khalid Abbas: AI Researcher and Visionary on the Future of Work Dr. Khalid Abbas, an associate professor and AI researcher with over 17 years of industry and academic experience, is dedicated to guiding individuals and organizations to thrive ... Show more

With close to three decades of experience in the software industry, I've dedicated my career to transforming how large companies approach software development. On my journey I’ve worked with tech giants like Microsoft, Mercedes, Roche, and Philips, where I've deployed my expertise in software excellence and DevOps.

My passion is empowering C-level executives and engineering leaders to drive meaningful change within their organizations by helping identify bottlenecks and gain transformative visibility into their software development lifecycle. It’s always what you can’t see that holds you back, and that’s exactly where traditional Agile methodologies fail short.

This widespread lack of visibility into the bottlenecks in the development process affects countless enterprises, which is why I developed the BetterSoftware Excellence Framework—to drive revolutionary efficiency in software development. Its unparalleled, unified ranking system allows organizations to dramatically optimize software improvement and drive long-term growth.

A testament to the BetterSoftware Excellence framework is when I built the first ever Software Center of Excellence for Royal Philips. The framework not only helped the organization map its current standing but also guided a three-year plan for continual improvement, setting professional improvement goals for every employee. It became the long-term method of software management at the company.

After I got Philips on track, I went on to become the Head of Software Transformation at Aptiv. By employing the framework throughout the company, I set standards and plans that guided more than 3,000 software engineers, helping position Aptiv as a leader in the automotive software industry.

My professional ethos is simple: software excellence is not just about better code—it must start with a complete understanding of the software development lifecycle from end-to-end. Once you can measure the effectiveness of every step in your development process throughout every department in your organization, you will know how to take action. The insights that come from totalized end-to-end measurement pinpoints where to invest and where to optimize. This clarity allows for better tools, better processes, better teams, and ultimately better businesses.

Learn more about what BetterSoftware can do for your company with our short video: https://bit.ly/3Dz51MC.

Let’s connect! I look forward to exploring how we can get your software development process on track for long-term success.

With close to three decades of experience in the software industry, I've dedicated my career to transforming how large companies approach software development. On my journey I’ve worked with tech giants like Microsoft, Mercedes, Roche, and Philips, w... Show more

What happens when your most committed people quietly burn out behind a mask of performance? Serban Mare has lived the answer and now helps companies fix it.
With 20 years of leading high-stakes engineering projects in the semiconductor industry, Serban understands the toll of chronic stress and quiet quitting from the inside out. Today, he speaks to teams across sectors on how to shift out of burnout, rewire their relationship with stress, and bring energy, optimism, and clarity back to the workplace.
Backed by science, grounded in experience, and delivered with heart, Serban’s keynotes help high performers pause, reflect, and reignite. His message resonates with professionals who feel overwhelmed but ambitious, tired, yet still driven to make an impact.
Serban brings a rare blend of corporate insight, actionable tools, and human storytelling to every stage. His mission is simple: help teams move from reactively burning out to proactively burning bright.
With a message tailored for high-performance cultures, Serban empowers professionals to lead with clarity, protect their well-being, and rediscover what makes their work matter.

What happens when your most committed people quietly burn out behind a mask of performance? Serban Mare has lived the answer and now helps companies fix it. With 20 years of leading high-stakes engineering projects in the semiconductor industry, Ser... Show more

Accomplished executive and visionary leader, recognized as one of the top women in Web3 and AI by Unstoppable Women of Web3/AI and shortlisted by Wirex for Best Founder. With a distinguished track record in immersive entertainment, blockchain, and decentralized tech education, Stacy has built and scaled transformative ventures, including the first fully immersive, technology-driven entertainment complex in the U.S. and pioneering blockchain platforms in education and entertainment. A leader in tokenizing ticketing, streaming educational content on-chain, and using NFTs as souvenirs for events, she has also driven initiatives to fund artists and release new music through blockchain-backed models, enabling creators to connect directly with audiences and unlock new revenue streams. Known for driving strategic growth, building influential partnerships, and leading high-profile, tech-driven projects, Stacy excels at creating transformative opportunities within the Web3 space across industries. Skilled in investor relations, brand positioning, and team development, she is dedicated to reshaping the future of tech, entertainment, and decentralized learning, empowering communities, and fostering innovation in high-growth sectors.

Accomplished executive and visionary leader, recognized as one of the top women in Web3 and AI by Unstoppable Women of Web3/AI and shortlisted by Wirex for Best Founder. With a distinguished track record in immersive entertainment, blockchain, and de... Show more

As a Technical Consultant, I empower organizations to transform their business processes through automation and AI, leveraging the full potential of Microsoft’s Power Platform. Using Copilot Studio and the broader Copilot ecosystem, I create tailored solutions for our customers that meet their users where they are —whether it's enhancing customer engagement, supporting internal teams, or driving innovation at scale. My goal is to help organizations turn AI into a strategic asset that delivers measurable value and fosters long-term growth.

Technical Consulting: Intelligent Business Unit at NTT Germany AG & Co. KG, an affiliate of the NTT DATA, Inc. Group

As a Technical Consultant, I empower organizations to transform their business processes through automation and AI, leveraging the full potential of Microsoft’s Power Platform. Using Copilot Studio and the broader Copilot ecosystem, I create tailored... Show more

Layshi Curbelo is a user experience designer specializing in digital accessibility, with a focus on creating inclusive solutions with high return on investment (ROI). She holds a Bachelor's degree in Advertising, a Master's degree in Education with a specialization in Instructional Design, and certifications in User Experience.

She is the CEO of Command Z Studio and the Command Z podcast, where she explores trends and challenges in design. Additionally, she produces other design-focused podcasts, including Design Tracks from Design Matters and If U Seek from the company Useberry. She is also the CTO and Co-Founder of Yestoday, an innovative software that blends creativity and functionality for entrepreneurs and creatives, ensuring that technology transforms ideas into tangible realities.

With over a decade of experience, Layshi has worked on international projects and has been a speaker at prestigious events such as Design Matters, South by Southwest, Interaction Foundation, and the 2020 Ibero-American Biennial, where she was a finalist. She has created educational materials used in more than 16 countries and has spoken at over 30 international conferences. Her commitment is to make every digital experience accessible and effective, changing the world one pixel at a time.

Layshi Curbelo is a user experience designer specializing in digital accessibility, with a focus on creating inclusive solutions with high return on investment (ROI). She holds a Bachelor's degree in Advertising, a Master's degree in Education with a... Show more