Business & Management

Professionals who specialize in the organization and oversight of business activities, as well as focus on planning, directing, and controlling company operations

Fawaz Ghali

Fawaz Ghali

Fawaz Ghali, PhD has 25+ years of experience in enterprise architecture, applied AI, data engineering, and distributed systems across academia and industry. He works as an independent consultant and contractor, focusing on aligning AI and technology initiatives with enterprise strategy to deliver scalable, production-ready systems and measurable outcomes beyond hype. He holds a PhD in Computer Science and operates without vendor affiliation or product bias. He has published 45+ peer-reviewed papers and delivered 300+ talks worldwide, focusing on practical AI under real organisational constraints.

Fawaz Ghali, PhD has 25+ years of experience in enterprise architecture, applied AI, data engineering, and distributed systems across academia and industry. He works as an independent consultant and contractor, focusing on aligning AI and technology ... Show more

Michael Blumenthal

Michael Blumenthal

Michael Blumenthal is a Microsoft MVP and the Microsoft Product Manager at NORC. He leads a team of technology service owners that manage and support NORC's investments in Microsoft technology. His team helps teams of business people be more productive and ensures that the organization gets value from its Microsoft 365 investment. As a technical community leader, he is one of the organizers of the M365Chicago events. As a public speaker, he can be found speaking on business technology topics including M365 service change management, Microsoft 365 Copilot, employee experience and user adoption/user enablement, the modern workplace, business productivity, collaboration, and Microsoft 365. See him year-round at technology events and user groups as well as national conferences such as Microsoft Ignite.

Michael has deep expertise in Microsoft collaboration technologies. After starting his career as a software developer building intranets for conferences, he started working with SharePoint Portal Server 2003 when it was in beta. His life has never been the same. He’s designed, implemented, and supported intranets, extranets, and Internet sites for clients in a diverse set of markets. He’s been leading teams to successfully plan, deploy, and support the broader set of Microsoft 365 collaboration workloads since 2014. Michael holds numerous Microsoft certifications including the Microsoft Certified Solutions Expert: Productivity certification and previously held the Certified Associate in Project Management (CAPM) from the Project Management Institute.

Microsoft first recognized Michael as an MVP in 2015. He has also been recognized as an INETA Community Champion in 2010, 2011, 2012, and 2013. He was the first member of the Microsoft Midwest Toastmasters club to obtain the Competent Communicator, Advanced Communicator Bronze, and Advanced Communicator Silver awards.

Michael Blumenthal is a Microsoft MVP and the Microsoft Product Manager at NORC. He leads a team of technology service owners that manage and support NORC's investments in Microsoft technology. His team helps teams of business people be more producti... Show more

Eugene Fidelin

Eugene Fidelin

Engineering Manager & Frontend SME @ eBay, ex Frontend Architect @ Marktplaats. Experienced Full-stack Web Developer with 20+ years in the field. Enjoy helping teams use AI agents to build well-tested, high-performing, and secure software using Javascript, Node.js and React.

Engineering Manager & Frontend SME @ eBay, ex Frontend Architect @ Marktplaats. Experienced Full-stack Web Developer with 20+ years in the field. Enjoy helping teams use AI agents to build well-tested, high-performing, and secure software using Javas... Show more

Segundo Morales Rubio

Segundo Morales Rubio

Ingeniero de sistemas y TI con más de 9 años de experiencia en implementación de solución tecnologicas, ERP's, modelado de procesos, análisis de datos, gestión de proyectos.

Con un máster en BPM For Transformation Digital, por la Universidad Internacional de la Rioja (UNIR).

Conferencista nacional e internacional en temas de Business Intelligence, Analítica, Process Mining, SAP Business One, RPA.

Reconocido por Microsofr como MVP Data Platform.

Ingeniero de sistemas y TI con más de 9 años de experiencia en implementación de solución tecnologicas, ERP's, modelado de procesos, análisis de datos, gestión de proyectos. Con un máster en BPM For Transformation Digital, por la Universidad Inter... Show more

Robert Glaser

Robert Glaser

Robert Glaser is Head of Applied AI at Exxeta. He works at the intersection of AI engineering, business strategy, and go-to-market, helping organizations turn AI ambition into real systems. He previously built and led the Data & AI practice at INNOQ. His work centers on enterprise integration: making modern AI capabilities and agentic systems work with the software, data, and processes companies already have.

Robert Glaser is Head of Applied AI at Exxeta. He works at the intersection of AI engineering, business strategy, and go-to-market, helping organizations turn AI ambition into real systems. He previously built and led the Data & AI practice at INNOQ.... Show more

Sevim Durmuş

Sevim Durmuş

Sevim Durmus is an AI Trainer, Consultant, and the Founder of AI and Tech. As an AWS Community Builder, she helps businesses build smart, scalable systems with AWS and applied AI. With a background in Industrial Engineering, logistics, e-commerce, and SaaS, she brings practical insights into automation, low-code machine learning, and cloud integration. She teaches on Udemy, creates content for YouTube, and speaks globally on AI productivity, agentic workflows, vibe coding, and Retrieval-Augmented Generation (RAG).

Sevim Durmus is an AI Trainer, Consultant, and the Founder of AI and Tech. As an AWS Community Builder, she helps businesses build smart, scalable systems with AWS and applied AI. With a background in Industrial Engineering, logistics, e-commerce, an... Show more

Thabang Ledwaba

Thabang Ledwaba

An Engineer that has been in the industry for just over 10 years, with a keen interest in optimization in technology as well as developer relations with regards to training and building effective teams

An Engineer that has been in the industry for just over 10 years, with a keen interest in optimization in technology as well as developer relations with regards to training and building effective teams Show more

Pablo Bouzada

Pablo Bouzada

With over 20 years of hands-on experience in programming, Pablo is a well-versed professional who has successfully transitioned into leadership roles, currently serving as an Engineering Manager in Viaplay Group. He is dedicated to fostering collaborative environments and helping individuals discover more effective ways of working together, navigating challenges such as remote team collaboration and conflict resolution. In his talks, Pablo offers a fusion of technical knowledge and leadership insights, based on years of practical experience, exploring the intersection of technology, management, and the human diversity that drives successful teams.

With over 20 years of hands-on experience in programming, Pablo is a well-versed professional who has successfully transitioned into leadership roles, currently serving as an Engineering Manager in Viaplay Group. He is dedicated to fostering collabor... Show more

Abhimanyu Selvan

Abhimanyu Selvan

Abhimanyu "Chitra" Selvan is the founder of diabhey.com, helping AI-native startups win customers. Before that, he led developer advocacy at DigitalOcean, driving product activation and building technical partnerships. His engineering background spans safety-critical systems: cockpit software for Boeing 787 simulators, automated guided vehicles, and FDA-approved medical IoT. When not building, he's running marathons or trying to stay upright on a paddleboard.

Abhimanyu "Chitra" Selvan is the founder of diabhey.com, helping AI-native startups win customers. Before that, he led developer advocacy at DigitalOcean, driving product activation and building technical partnerships. His engineering background span... Show more

Stephan Torres

Stephan Torres

With nearly two decades of experience in the technology industry, I have built my career at the intersection of cloud transformation, data strategy, and enterprise modernization. I have advised organizations across Europe and Latin America on how to leverage technology as a strategic enabler of growth, efficiency, and long-term resilience.

My background combines executive leadership with deep architectural expertise. I have led initiatives spanning modern data platforms, cloud-native architectures, hybrid and multi-cloud environments, and AI-driven transformation. I specialize in aligning complex technology landscapes with business priorities, governance frameworks, and scalable operating models.

Over the course of my career, I have taken on strategic and leadership responsibilities within global technology and consulting organizations, playing a key role in shaping cloud, data, and modernization strategies for enterprise clients while building and scaling high-performing technical teams.

Today, as Head of Data & AI at ENCAMINA, I define and lead the strategic direction of data and artificial intelligence team, ensuring technological excellence and measurable business impact while building high-performance teams prepared for the next wave of digital transformation.

With nearly two decades of experience in the technology industry, I have built my career at the intersection of cloud transformation, data strategy, and enterprise modernization. I have advised organizations across Europe and Latin America on how to ... Show more

Elaine He

Elaine He

Master of Business (Global Management & Marketing) (Honours)
Master of Applied Computing

With over six years of experience in cloud services, enterprise integration, and automation, I specialise in transforming ambiguous business challenges into practical, scalable solutions. My work sits at the intersection of technology and strategy, focusing on how AI, product development, and digital systems can reshape workflows and enhance decision-making.

I have a proven track record in designing seamless connections between complex systems—whether integrating platforms, redesigning processes, or improving the way information flows across an organisation. My approach blends deep technical understanding in Oracle technologies and cloud services with strong business insight, ensuring that the solutions we build are not only functional but genuinely meaningful for the people who rely on them.

I’m deeply guided by the belief that impactful technology should be quiet, intentional, and human-centred. Through writing and speaking, I explore how AI and modern product thinking are reshaping digital experiences and the future of work.

✍️ Substack: https://elaine1233blog.substack.com

🔗 Youtube: https://www.youtube.com/@elainehe-thinks

Master of Business (Global Management & Marketing) (Honours) Master of Applied Computing With over six years of experience in cloud services, enterprise integration, and automation, I specialise in transforming ambiguous business challenges into... Show more

Frank Vanhamel

Frank Vanhamel

What they say about me: "Frank loves blending people and technology, he masters the art to inspire organizations and people on the added value of Microsoft technology. Focusing on GenAI technologies such as M365 Copilot & Copilot Studio. Next to these state-of-the-art platforms he is also into Citizen Development or MS PowerPlatform.

He's somone full of energy and has the power to radiate this to others. He's passionate about Microsoft Technologies (Copilot, Copilot Studio & MS Power Platform) and creator of 'The Chocolate Company'. A virtual business environment that MS partners can apply to showcase the added values of Microsoft technologies leading to a shorter time to sell and creating extra business opportunities. Next to this The Chocolate Company also helps in coaching & training young potentials and consultants to learn thanks to real life business cases and to grow in their consultancy maturity level."

If you want to reach out to me one mail address: frankvanhamel@art-of-inspiration.be

Kind regards,
Frank Vanhamel

What they say about me: "Frank loves blending people and technology, he masters the art to inspire organizations and people on the added value of Microsoft technology. Focusing on GenAI technologies such as M365 Copilot & Copilot Studio. Next to thes... Show more

Vidya Chadaga

Vidya Chadaga

Vidya Chadaga has spent 25+ years living at the intersection of SaaS and AI, building and scaling products that actually stick. She has led product, marketing, and GTM strategy across Fortune 100 companies and high-growth VC- and PE-backed SaaS firms, spanning enterprise and SMB markets in healthcare, logistics, fintech, and beyond.

What sets her apart is a rare dual lens: she has driven AI infusion and adoption from the inside, transforming how internal teams work, and from the outside, helping companies bring AI-powered products to market in ways customers embrace rather than ignore. She has held senior leadership roles at Cleo, RKD Group, Infusionsoft, and ThinkHR, and has advised product and engineering leaders across the SaaS spectrum on moving from GenAI experimentation to measurable business impact.

Vidya holds an MBA from UC Berkeley's Haas School of Business and a BS in Computer Science and Engineering.

She is a recurring conference speaker and a firm believer that the hardest part of any AI transformation is not the model. It is the humans.

Vidya Chadaga has spent 25+ years living at the intersection of SaaS and AI, building and scaling products that actually stick. She has led product, marketing, and GTM strategy across Fortune 100 companies and high-growth VC- and PE-backed SaaS firms... Show more

Marcin Szymaniuk

Marcin Szymaniuk

Marcin is a CEO and Hands on Data Engineer at TantusData. He has a lot of hands-on experience with technical problems related to Big Data (Clusters with hundreds of nodes) as well as practical knowledge in business data analysis and Machine Learning. Companies Marcin has worked for or consulted for include: Spotify, Apple, Telia and small startups.

Marcin is a CEO and Hands on Data Engineer at TantusData. He has a lot of hands-on experience with technical problems related to Big Data (Clusters with hundreds of nodes) as well as practical knowledge in business data analysis and Machine Learning.... Show more

Julia Førde

Julia Førde

Experienced professional specializing in Business Intelligence and Data Warehousing within the Microsoft ecosystem with 5 years experience .

Passionate about leveraging technology to solve complex business challenges, particularly drawn to the capabilities of Azure Databricks. Throughout my journey, I've had the privilege of seamlessly transitioning between data engineering and architect roles in various projects. This experience has equipped me with a versatile skill set, allowing me to contribute effectively to crafting end-to-end solutions. With a background in collaborative consulting roles across sectors, I bring a pragmatic approach to solving problems and driving success.

Experienced professional specializing in Business Intelligence and Data Warehousing within the Microsoft ecosystem with 5 years experience . Passionate about leveraging technology to solve complex business challenges, particularly drawn to the cap... Show more

Emanuele Meazzo

Emanuele Meazzo

I’m passionate about technology since childhood, from consumer electronics to enterprise hardware/software and everything in between.

Following this passion, I pursued an education focused on scientific and technical fields, becoming an IT Engineer at the end of my academic career.
I often spend my free time trying to learn something new and be up to date on the topics in my interest, allowing me to maintain and develop my skillset.

Thanks to study and international experiences with customers and employers (in USA, Canada, France, Germany, Switzerland, Italy, etc..) and mentors, I’ve developed a transversal knowledge that involves both the elements of an architecture and how to exploit it in order to give to the business the value that needs.

My strong suite is architecting data solutions, from relational DBs to AI applications: I like to know my tech stack from top to bottom, you can't ignore the hardware in the same way you can't ignore the business requirements.

On the job I usually find myself being the go-to guy that both senior and junior employees approach to tackle particularly tricky issues or asking for advice
I appreciate whenever this happens as I’m stimulated by new problems to solve and I enjoy sharing my knowledge to empower others

I’m passionate about technology since childhood, from consumer electronics to enterprise hardware/software and everything in between. Following this passion, I pursued an education focused on scientific and technical fields, becoming an IT Enginee... Show more

Onyi Anyado

Onyi Anyado

Onyi Anyado is an internationally acclaimed Leadership Speaker, Futurist, and Corporate Trainer renowned for his dynamic keynotes and bespoke training programs. With a global footprint that spans Canada, Norway, South Africa, Saudi Arabia, the USA, and Nigeria, Onyi empowers organisations and leaders to thrive in a rapidly changing world.

Drawing from his powerful life story and legacy titled 'From Detention to Distinction', Onyi delivers transformative insights on future thinking, leadership development, and the evolving dynamics of the workplace. His clients include world-class organisations such as Barclays, EY, Qiddiya, and Diriyah Company.

Whether on stage or in the boardroom, Onyi delivers thought-provoking content with clarity and impact equipping today’s leaders to lead with discipline, distinction and disruption.

Onyi has called 2026 'The Year of Intentional Distinction'.

Onyi Anyado is an internationally acclaimed Leadership Speaker, Futurist, and Corporate Trainer renowned for his dynamic keynotes and bespoke training programs. With a global footprint that spans Canada, Norway, South Africa, Saudi Arabia, the USA, a... Show more

Benoît Darroux

Benoît Darroux

As enthusiastic Agilist, I spent a long time in the world of Agility applied to large industries and I gradually understood why this model was withering away year after year without us accepting the real causes. First as a project player, then as a trainer and finally as a coach, I'm working to ensure that modern Agile models are used less strictly and more respectfully of people.

You can find my work in my book: https://tinyurl.com/darroux

As enthusiastic Agilist, I spent a long time in the world of Agility applied to large industries and I gradually understood why this model was withering away year after year without us accepting the real causes. First as a project player, then as a t... Show more

Evelien Roos

Evelien Roos

Evelien is a Professional Knowledge Sharer at Xebia Academy, Scrum.org PST, and certified TBR Trainer with 15+ years helping teams work better with Agile and AI. She has coached and trained at organizations like Rabobank, Philips, Essent, and Unilever, designing learning experiences that are practical, energetic, and grounded in real challenges.

She is a pioneer of the From Agile to AI movement, helping teams integrate AI into Agile workflows responsibly and without losing the human in the loop. She is also a leading voice on gender bias in AI, building hands-on skills for product teams to identify and address bias across the full AI lifecycle.

Evelien co-created the Road2Mastery, wrote the Scrum Master Playbook, and is an organizer of Women in Agile Europe.

Evelien is a Professional Knowledge Sharer at Xebia Academy, Scrum.org PST, and certified TBR Trainer with 15+ years helping teams work better with Agile and AI. She has coached and trained at organizations like Rabobank, Philips, Essent, and Unileve... Show more

Dan Lewis

Dan Lewis

Dan Lewis is a Digital Transformation Leader with 20+ years of experience in IT operations and digital solutions. With over a decade of consulting experience and seven years leading digital transformation in local government, Dan has driven innovation and operational excellence for diverse organizations. At the City of Seattle, he modernized various services, enhancing collaboration and automating workflows for a workforce of over 10,000 employees.

Dan’s expertise lies in leading impactful teams, crafting transformative strategies, and delivering innovative technology solutions that align with business goals. He speaks on topics such as Digital Transformation Strategy, Leadership in Technology, Microsoft 365 and Copilot, Emerging Technology Adoption, IT Governance Best Practices, and AI Governance.

Passionate about helping customers solve real-world challenges through technology, Dan combines deep technical expertise with a focus on positive outcomes for people. When he’s not transforming organizations, Dan enjoys gaming, hosting digital transformation talks, and connecting with audiences on Twitch and LinkedIn.

Dan Lewis is a Digital Transformation Leader with 20+ years of experience in IT operations and digital solutions. With over a decade of consulting experience and seven years leading digital transformation in local government, Dan has driven innovatio... Show more

Valerio Como

Valerio Como

Software Engineer from Apulia, Italy. Experienced JavaScript developer with a background in Angular, .NET, and NestJS. Linux enthusiast since 2009, CSPO and Google Cloud Associate Cloud Engineer. Currently exploring AI and building conversational apps with LangChain.

Software Engineer from Apulia, Italy. Experienced JavaScript developer with a background in Angular, .NET, and NestJS. Linux enthusiast since 2009, CSPO and Google Cloud Associate Cloud Engineer. Currently exploring AI and building conversational app... Show more

Alexander Günsche

Alexander Günsche

Alex is a Senior Solutions Architect at AWS with 20 years of IT experience in expert and leadership roles. He is a strong advocate of agile and DevOps practices, and he enjoys seeing serverless, cloud-native and event-driven architectures deployed at scale. He has delivered large transformation projects and successfully developed own and customers’ businesses. As an international speaker, he has held advanced technology sessions at a wide range of events.

Alex is a Senior Solutions Architect at AWS with 20 years of IT experience in expert and leadership roles. He is a strong advocate of agile and DevOps practices, and he enjoys seeing serverless, cloud-native and event-driven architectures deployed at... Show more

Greg Levenhagen

Greg Levenhagen

Greg Levenhagen is a Technical Fellow and VP of AI at NRI, a Microsoft Regional Director (http://rd.microsoft.com) and an Artificial Intelligence (AI) Microsoft Most Valuable Professional (MVP). Helping make people's lives better through technology and software. Having spent significant time in Linux, UNIX, Apple and Microsoft stacks, along with the big three cloud providers in Amazon (AWS), Microsoft (Azure) and Google (GCP), believes strongly in a best tool for the job/solution approach.

A true enthusiast of computer science, with passions and interests including Software Craftsmanship and Artificial Intelligence (several subcategories of AI - generative ai, neural networks, machine learning, computer vision, and reinforcement learning). Greg has keynoted and spoken at many conferences like THAT Conference, CodeMash, VSLive, Code PaLOUsa and various Code Camps.

He has a great passion for giving back to the community and teaching. He volunteers through TEALS and code.org to get computer science into schools, and sits on several non-profit and education boards. He is also a Microsoft Certified Trainer (MCT), former board member of the following: THAT Conference, president of the Milwaukee Code Camp, president of the Northeast WI Code Camp, president of the Northeast WI Developers User Group (NEWDUG), co-organizer of the Fox Valley Game Development Meetup, co-organizer of the Northeast Wisconsin Cloud User Group (NEWCUG), organizer of MobileMKE, cofounder of the Northeast WI Agile User Group.

Along with being a life-long geek, Greg enjoys golfing, football, woodworking, philosophy and stimulating conversation.

Greg Levenhagen is a Technical Fellow and VP of AI at NRI, a Microsoft Regional Director (http://rd.microsoft.com) and an Artificial Intelligence (AI) Microsoft Most Valuable Professional (MVP). Helping make people's lives better through technology a... Show more

Vicente Antonio Juan Magallanes

Vicente Antonio Juan Magallanes

Con más de10 años de experiencia en el campo de la informática, Microsoft MVP Data Platform me especializo en análisis de datos y desarrollo de soluciones de BI. Mi carrera se ha centrado en el uso avanzado de lenguajes de programación como Python, Visual Basic y SQL, así como en el manejo experto de bases de datos SQL Server, Postgres y MySQL. Destaco en la creación de modelos Tabulares y multidimensionales, utilizando diseños de modelos en estrella y copo de nieve, así como en consultas complejas y en el desarrollo de procesos ETL utilizando herramientas como SQL Server Integration Services y Power Query.

En el ámbito de Business Intelligence, tengo un historial comprobado en la creación de informes y tableros de mando de alto impacto utilizando Power BI, Qlik Sense. Además, poseo habilidades avanzadas en la suite de Microsoft Power Apps y Power Automate, lo que me permite ofrecer soluciones empresariales innovadoras y automatizadas.

Mi experiencia laboral en diversos cargos me ha dotado de una perspectiva amplia y habilidades en la resolución de problemas, siempre enfocadas en tecnologías como SQL, modelado dimensional y herramientas de BI. Estoy constantemente aprendiendo y adaptándome a nuevas tecnologías para ofrecer las mejores soluciones en cada proyecto

Con más de10 años de experiencia en el campo de la informática, Microsoft MVP Data Platform me especializo en análisis de datos y desarrollo de soluciones de BI. Mi carrera se ha centrado en el uso avanzado de lenguajes de programación como Python, V... Show more

Chris Aleman

Chris Aleman

Chris Aleman is a seasoned Data Analytics Manager at Guadalupe Valley Electric Cooperative (GVEC), where he leverages his expertise to drive data-driven decision-making and optimize business processes.

His passion for data analytics extends beyond his professional responsibilities. As a Microsoft Certified: Power BI Data Analyst Associate, a Co-Leader of the San Antonio Power BI User Group (PUG), and a speaker at Community Summit NA 2024 and Spark 2024, hosted by the Alamo Regional Data Alliance, Chris is actively involved in the data community, sharing his knowledge and experience.

When not immersed in data, Chris loves to travel with his wife, having explored 22 countries and covered over 61,000 miles together. Back home, they enjoy the company of their family of furbabies, including five cats, two dogs, a turtle, and too many fish to count.

Chris Aleman is a seasoned Data Analytics Manager at Guadalupe Valley Electric Cooperative (GVEC), where he leverages his expertise to drive data-driven decision-making and optimize business processes. His passion for data analytics extends beyond... Show more

Jan Schneider

Jan Schneider

Jan is delivering human-centered change for 5+ years with measurable business value in MedTech, Automotive, and Energy sectors. Expert in Agile, Design Thinking, SAFe, and Atlassian tools, guiding 10+ teams to more effective delivery and higher engagement while developing innovative products for a variety of markets and businesses with teams and organizations worldwide.

Jan is delivering human-centered change for 5+ years with measurable business value in MedTech, Automotive, and Energy sectors. Expert in Agile, Design Thinking, SAFe, and Atlassian tools, guiding 10+ teams to more effective delivery and higher engag... Show more

Svitlana Samko

Svitlana Samko

Svitlana Samko is a leader and advocate for diversity and inclusion in the tech industry. With her unwavering commitment to guiding and empowering others, she has made a significant impact on the careers and professional growth of numerous individuals. She is a Winner of Tech Leader Award in Ireland.

As a Technical Project Manager at Verizon Connect and CEO of W2business IT Academy, Svitlana has demonstrated her exceptional mentoring skills by inspiring non-technical individuals to pursue and thrive in the IT field. Her dedication to helping others develop the necessary skills to embark on successful IT careers is truly inspiring.

Svitlana's influence extends beyond her professional roles. She serves as the President at Toastmasters, where she fosters an environment of learning and skill development. Additionally, she is the Lead of Circle of Women Association, actively championing gender equality and promoting opportunities for women in technology.

In recognition of her vast knowledge and expertise, Svitlana is actively involved in various mentoring programs and initiatives. She serves as an e-Mentor for EQUALS Tech4Girls, guiding and supporting young women in their pursuit of tech-related careers. In the ICT Skillnet Future in Tech Mentor Programme, she serves as a Mentor and Coach on the Web Developer path, helping aspiring professionals navigate the challenges of the industry.

Svitlana's dedication to community engagement is commendable. As a Co-organizer of Test IT Meetup and Dublin Agile Project Management Meetup, she fosters a collaborative environment for knowledge sharing and networking. She is also an active volunteer, contributing her time and expertise to organizations such as Junior Achievement Ireland and CoderDojo, where she mentors and teaches young children the fundamentals of computer programming.

She has presented at esteemed events such as OWASP Security conference and Security BSides Dublin, first Software Defined Vehicle (SDV) USA conference in San Francisco, Agile Lean Ireland Conference, Browserstack ChatGPT Fireside panel, Google GDG Ireland, SnykCon, and EuropeClouds Summit, served as a Judge of AI Ireland. Her contributions to these platforms have inspired countless individuals and sparked meaningful discussions on the future of technology.

Svitlana Samko is a leader and advocate for diversity and inclusion in the tech industry. With her unwavering commitment to guiding and empowering others, she has made a significant impact on the careers and professional growth of numerous individual... Show more

David Singleton

David Singleton

Freelance Consultant and Mentor
Navision/BC Consultant since 1992.
Specializing in recovering failed NAV/BC implementations.

Freelance Consultant and Mentor Navision/BC Consultant since 1992. Specializing in recovering failed NAV/BC implementations. Show more

Hendrika Willemse-Vreugdenhil

Hendrika Willemse-Vreugdenhil

From World Champion Karate to Sales Powerhouse: Now the go-to performance strategist for ambitious IT/Tech companies who want to be extraordinary!

Here’s the journey so far:

I started on the tatami, not in a business school.

As a 3x World Champion and 2x European Champion in karate, I trained to perform under pressure.
Where precision, discipline, and resilience weren’t optional. They were survival.
That mindset didn’t stay in sport. It became my edge in business.

I brought that exact mindset into Tech.

Over the past 23 years, I’ve sold over €150M in revenue, built and sold companies, and led high-performing teams.
By 27, I achieved financial freedom. At 35, I smashed quota during maternity leave.

Not because I did more… But because I did what mattered, with brutal clarity.

That’s what separates ordinary performance from extraordinary outcomes.

Today, I’m a keynote speaker and performance strategist for ambitious Tech companies.
I speak at global sales kickoffs, customer events, leadership summits, offsites, and high-growth team events.
Delivering bold, empowering, no-fluff talks that shift mindset and spark real action.
No sugarcoating. Just power, clarity, and practical frameworks that stick.

My approach blends performance psychology, sales strategy, storytelling that sells, and systems that scale. So teams don’t just get inspired, they get transformed.

I’m the author of High Performance Lifestyle, High Performance Sales, Kick-Ass, and I created The Kata Playbook: a high-performance operating model that helps teams think, train, and perform like elite athletes.


Because extraordinary isn’t an accident, it’s trained and build!

I work with founders who are scaling fast and hungry for clarity, CROs who want execution over excuses, sales leaders ready to build extraordinary teams, corporate teams stuck in the hustle cycle, and companies ready to ditch mediocrity and build legendary performance cultures.

You can work with me through speaking, accelerators, crafting extraordinary content, or by grabbing one of my books.


At Playbook.fm, my partner in crime and I dive deep with IT leaders and experts to uncover what it really takes to build next-level MSPs and IT service providers. Together, we’re shaping the ultimate performance playbook.

If you’re done with “good enough” and ready to train, think, and lead like an elite, let’s talk!

Because ordinary is forgettable.

And you weren’t built for that.

You were built for more. For impact. For extraordinary!

H ✌🏻

From World Champion Karate to Sales Powerhouse: Now the go-to performance strategist for ambitious IT/Tech companies who want to be extraordinary! Here’s the journey so far: I started on the tatami, not in a business school.
 As a 3x World Ch... Show more

Haaron Gonzalez

Haaron Gonzalez

I hold a Bachelor of Computer Science with a specialization in networking and am certified as a Microsoft MCP, MCAD, and MCTS. I’ve also been recognized as a Microsoft MVP for 17 consecutive years.

I currently work as a Functional Consultant in the Digital Productivity Team within IT Solutions at Smurfit Westrock, supporting the Digital Workplace globally. My focus is on cloud productivity and digital workspace solutions, helping teams adopt Microsoft 365 tools in practical, scalable ways that improve collaboration and everyday work.

I hold a Bachelor of Computer Science with a specialization in networking and am certified as a Microsoft MCP, MCAD, and MCTS. I’ve also been recognized as a Microsoft MVP for 17 consecutive years. I currently work as a Functional Consultant in th... Show more

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