Sam Holcman is the Managing Director of the Enterprise Architecture Center of Excellence (EACOE) and President of the Zachman Institute for Framework Advancement (ZIFA). With more than 40 years of hands-on enterprise architecture practice, he has worked with Fortune 500 companies and US federal agencies to build practitioner-level EA capability.

He is the developer of the ForeSight methodology and The Enterprise Framework, co-developer of the widely used Rapid Analysis technique, and author of "Reaching the Pinnacle." EACOE has trained over 165,000 professionals across 4,500+ organizations worldwide.

Sam speaks on enterprise architecture as a practitioner discipline rather than an exam credential, AI-ready enterprise architecture, federal enterprise architecture (FEAF/DoDAF), and how organizations move beyond TOGAF to deliver real EA outcomes and Succeed Fast.

Speaking topics: Enterprise Architecture, AI Enterprise Architecture, TOGAF Alternative / Beyond TOGAF, Federal Enterprise Architecture, EA Practitioner Skills, Digital Transformation. Learn more at eacoe.org.

Sam Holcman is the Managing Director of the Enterprise Architecture Center of Excellence (EACOE) and President of the Zachman Institute for Framework Advancement (ZIFA). With more than 40 years of hands-on enterprise architecture practice, he has wor... Show more

Boris Ristov is an Enterprise Agile Coach with 20 years of experience in IT, coaching high-profile clients across different industries including insurance, payments, banking, and the public sector. Passionate about Agile, Lean and AI, Boris provides guidance and mentorship on applying agile techniques and practices in software development and product delivery, while fostering the adoption of an agile mindset at different levels – team, multi-team and leadership. He is continuously exploring new ways to improve delivery outcomes, including how AI-driven approaches—most recently specification-driven development—can be effectively embedded into agile ways of working to enhance clarity, flow, and value delivery.

Boris Ristov is an Enterprise Agile Coach with 20 years of experience in IT, coaching high-profile clients across different industries including insurance, payments, banking, and the public sector. Passionate about Agile, Lean and AI, Boris provides ... Show more

Chantal Matthews is a highly sought after Finance Director originally from South Africa but now residing in the UK. After selling her accounting practice, Chantal now focuses on helping companies and individuals manage their financial future with intention and focus. She has years of experience in various financial and management roles in a range of industries. She loves to explain financial fundamentals in an easy-to-understand manner and empower people to take control of their finances. She is also an international author and affectionately known as ‘Hippy Mother’ by her two children. When she’s not number crunching she enjoys time in nature walking her dog or potting in the garden all while devouring books through audible or the latest podcasts episodes.

Chantal Matthews is a highly sought after Finance Director originally from South Africa but now residing in the UK. After selling her accounting practice, Chantal now focuses on helping companies and individuals manage their financial future with int... Show more

I'm a Visual Strategist with over 20 years of experience helping teams to communicate their messaging seamlessly. As a Graphic Recorder, I translate complex discussions, keynote speeches, and strategic sessions into engaging visual maps that do more than just look good—they act as a lasting anchor for attendee retention and team alignment.

What I bring to your next event:

Real-time Synthesis: I distill high-level concepts into clear visual narratives as they are being spoken.

Enhanced Engagement: My visuals keep participants focused and foster deeper participation.

Lasting Impact: Attendees leave with a shareable, visual summary of the event that continues to deliver value long after the session closes.

Whether you are hosting a high-stakes strategy retreat, a large-scale conference, or a creative workshop, I provide the visual framework to make sure your message sticks.

Let’s connect to discuss how we can bring your next event to life. https://calendly.com/katecovey/30min

I'm a Visual Strategist with over 20 years of experience helping teams to communicate their messaging seamlessly. As a Graphic Recorder, I translate complex discussions, keynote speeches, and strategic sessions into engaging visual maps that do more ... Show more

Mathias Weber is a Managing Consultant in the Data & AI practice at a leading independent IT service provider. With two years of experience in Forensic Analytics and four years in Data Architecture Consulting, he helps clients navigate complex data & AI challenges and align technology solutions with strategic goals.

Beyond consulting, Mathias is an active technology scout in Berlin’s vibrant tech scene, having attended more than 190+ tech events and having published insights in the book Other People’s Software Endeavours as well as on the website almatzo-techscouting.eu.

In his free time, Mathias enjoys airports and considers the time spent there the most enjoyable part of any trip abroad.

Mathias Weber is a Managing Consultant in the Data & AI practice at a leading independent IT service provider. With two years of experience in Forensic Analytics and four years in Data Architecture Consulting, he helps clients navigate complex data &... Show more

Hazem Ali is a Distinguished Mission-critical AI & ML Engineer / Architect and the Founder & CEO of Skytells, with 20+ years of expertise in deep learning, edge intelligence, cloud, enterprise AI, and software engineering. He specializes in R&D of scalable systems that deliver industry transformation & measurable value.

Recognized for uniting engineering depth with architectural vision, he enables responsible adoption of AI across global enterprises, His leadership has shaped teams across enterprise and government sectors, and his contributions have been acknowledged by global leaders through invitations to keynote international conferences and collaborate with top organizations worldwide.

His footprint includes contributions with leading organizations like Cisco, Apple, and Microsoft, influencing technologies widely used today.

With deep expertise in software engineering, security, and AI, he designs complex enterprise systems that translate advanced research into reliable, mission-critical systems. He collaborates across global enterprises, government, academia, and tech communities to support responsible AI. Guided by architectural rigor and long-term vision, he advances deep learning, edge AI, and secure, governed enterprise AI.

Hazem Ali is a Distinguished Mission-critical AI & ML Engineer / Architect and the Founder & CEO of Skytells, with 20+ years of expertise in deep learning, edge intelligence, cloud, enterprise AI, and software engineering. He specializes in R&D of sc... Show more

Jacopo Romei entered the DDD community as a developer and never quite left — though the work quietly shifted from shaping code to shaping the socio-technical landscapes in which code lives. Over two decades of consulting across software, UX, and organisational design, he has helped teams and companies untangle the structural problems that good intentions alone cannot fix.

A KanDDDinsky regular since 2019, his talks have moved from negotiating better contracts, to reviving organisations with EventStorming, to the ergodicity of knowledge work. He is the founder of Scaling Tales, a knowledge work-based company built from day one with AI at its core — and a live experiment in whether designing for optionality actually holds up when the world changes faster than your roadmap.

Jacopo Romei entered the DDD community as a developer and never quite left — though the work quietly shifted from shaping code to shaping the socio-technical landscapes in which code lives. Over two decades of consulting across software, UX, and orga... Show more

Friendly, Curious, Eclectic;

Patrick Trierweiler is a security-focused compliance professional with 200+ closed engagements and currently working as a Compliance Analyst for Steel Patriot Partners. A Florida State University CCI Alumni, an Eagle Scout, and Writer for the ISACA Blog from time to time. His more niche work related to emerging technology, cybersecurity, and culture can be found on his Blog "It'll Be The Future Soon" on LinkedIn and Substack

Patrick dived straight into the IT Audit and Cybersecurity space out of College in 2019 and has seen a lot during his 7 year tenure in the industry. Joining A-LIGN during a time of exponential growth where each year both the companies revenue and his team doubled in size. During his time there he went from SOC 2 IT Associate Auditor to FedRAMP Manager. Performing and SOC 1 ITGC+BP, SOC 2, HIPAA, SSPA, Ransomware Preparedness, FedRAMP, FISMA, and NIST 800 engagements including full audits, readiness assessments and gap assessments. As well as sitting on the Methodology, Training, and GRC committees creating trainings, controls, and testing methods.

He Left A-LIGN in late 2023 and has worked in the FedRAMP/IT Consulting space ever since. Today, he designs, builds, and maintains Security Compliance Programs in the private sector.

Patrick lives the greater Tampa Bay area and is always looking for ways to assist the community. He mentors and performs resume critiques for Veterans, College Kids, and generally anyone interested in breaking into Tech and IT Audit.

Friendly, Curious, Eclectic; Patrick Trierweiler is a security-focused compliance professional with 200+ closed engagements and currently working as a Compliance Analyst for Steel Patriot Partners. A Florida State University CCI Alumni, an Eagle S... Show more

Zita is an AI strategist by day and a tea master by night. She is excited by innovations, tea, and a healthy dose of Japanese fantasy.

Zita is an AI strategist by day and a tea master by night. She is excited by innovations, tea, and a healthy dose of Japanese fantasy. Show more

Dusty Gulleson helps leaders cut through digital noise to achieve measurable results. As CEO of Tectonic, he has led the company through significant growth, transformation, and the unification of its diverse divisions into a cohesive digital powerhouse.

With more than 25 years in IT and digital transformation, Dusty specializes in guiding executives to focus on what matters most. His expertise spans cybersecurity, automation, custom applications, and enterprise-scale digital strategy, giving him a unique vantage point to advise organizations on both proven best practices and emerging innovations such as AI, no-code platforms, and advanced systems integration. He is also a certified StoryBrand facilitator, using the framework to lead consensus on important decisions and outcomes.

Audiences value Dusty’s candid, story-driven style. He shares lessons from decades of building trust-based relationships and leading transformations without the overwhelm, always balancing vision with practical execution.

What audiences can gain from Dusty’s talks:
- A practical framework for leading change without waiting for full alignment
- How to identify when resistance is fear versus legitimate risk
- Leadership behaviors that accelerate or quietly stall change
- Why overreaction, not tech debt itself, creates organizational damage
- How to restore execution without restarting strategy or restructuring teams

Over the years, Dusty and his companies have supported organizations such as Stanford University, Google and the Manufacturing Institute. Today, he brings those experiences to stages nationwide, equipping leaders to modernize with confidence, clarity, and impact.

Dusty Gulleson helps leaders cut through digital noise to achieve measurable results. As CEO of Tectonic, he has led the company through significant growth, transformation, and the unification of its diverse divisions into a cohesive digital powerhou... Show more

John Krewson is the founder and President of Sketch Development Services, a software development studio that provides Agile coaching, consulting and training. Sketch delivers software for its customers using Agile principles and practices, and helps customers through their Agile transformations. John has been an active member of the Agile community since 2003 as a developer, ScrumMaster, development leader, product leader, and coach. He was previously an agile coach with VersionOne, where he worked with dozens of companies from startups to the Fortune 50 to help them learn, adopt, and apply Agile, Scrum, and Lean/Kanban principles and practices.

John has been a software development leader for eighteen years; an actor and director for over twenty, having appeared on Saturday Night Live in 1997. Follow John's blog on the Sketch website at sketchdev.io, or on twitter at @johnkrewson.

John Krewson is the founder and President of Sketch Development Services, a software development studio that provides Agile coaching, consulting and training. Sketch delivers software for its customers using Agile principles and practices, and helps ... Show more

Kiran Kaur Raina is the Founder & CEO of NucleQi, Quantum Security Research Engineer & Evangelist at Vyapti Resonance, Quantum Machine Learning and Quantum Cryptography Researcher, Classiq Technologies Brand Ambassador, and an international speaker working at the forefront of quantum computing, AI, cybersecurity, and emerging technologies. She has also been featured on a Times Square billboard in New York City.

She collaborates with companies, governments, universities, and technology communities worldwide through keynote presentations, executive education, technical workshops, research collaborations, and strategic consulting. Her expertise spans quantum security, quantum communications, quantum machine learning, quantum software development, AI, and the commercialization of quantum technologies.

As an educator and content creator, Kiran has built a global audience by making complex quantum concepts practical and accessible. She is passionate about accelerating quantum adoption, developing future quantum talent, and helping organizations navigate the transition to the quantum era through research, education, and strategic innovation.

Kiran Kaur Raina is the Founder & CEO of NucleQi, Quantum Security Research Engineer & Evangelist at Vyapti Resonance, Quantum Machine Learning and Quantum Cryptography Researcher, Classiq Technologies Brand Ambassador, and an international speaker w... Show more

I’m Alexis Monville, Co-Founder of Pearlside, a consultancy at the forefront of fostering sustainable and high-impact teams and organizations. My mission at Pearlside is deeply rooted in the philosophy of Emerging Leadership—a dynamic approach designed to cultivate leadership qualities naturally within every level of an organization. This approach is tailored for individuals and teams at any stage of their growth journey, from energetic startups to well-established enterprises.

With a rich background as the former Chief of Staff to the CTO at Red Hat, I’ve mastered the intricacies of nurturing environments that excel in open-source innovation and collaborative success. My dedication to continuous improvement and organizational transformation is captured in my publications: “Changing Your Team From The Inside” (2018) and “I am a Software Engineer and I am in Charge” (2020).

Beyond writing, I’m an enthusiastic speaker, engaging audiences on topics of leadership, organizational culture, and the transformative power of embracing change, particularly within the realm of software development.

I’m Alexis Monville, Co-Founder of Pearlside, a consultancy at the forefront of fostering sustainable and high-impact teams and organizations. My mission at Pearlside is deeply rooted in the philosophy of Emerging Leadership—a dynamic approach design... Show more

Agata specializes in the practical application of AI to solve real-world challenges. Currently, she holds the roles of CTO and AI Solutions Architect at the Hamburg-based AI consulting company theBlue.ai. With 10 years of professional experience in AI and data-related fields, Agata has developed AI-based solutions for a diverse range of clients, from emerging startups to global companies.

Agata specializes in the practical application of AI to solve real-world challenges. Currently, she holds the roles of CTO and AI Solutions Architect at the Hamburg-based AI consulting company theBlue.ai. With 10 years of professional experience in A... Show more

Steen Helmer is an independent advisor, speaker and experienced B2B software executive who helps owners, senior leaders and boards turn growth ambitions into practical commercial results.

He brings more than 25 years of experience from the software industry as a founder, commercial leader, board member and management consultant. His work focuses on growth strategy, commercial execution, partner-led go-to-market models and international expansion.

Steen is known for combining strategic insight with practical implementation. He speaks regularly at conferences, executive events, workshops and webinars, sharing proven approaches to building partner ecosystems, entering international markets and adapting business models, pricing and commercial strategies to an AI-first world.

Through TBK Consult, Steen works directly with European B2B software companies that want sharper priorities, stronger execution and sustainable growth.

Steen is also the IAMCP EMEA Partnership Lead.

Steen Helmer is an independent advisor, speaker and experienced B2B software executive who helps owners, senior leaders and boards turn growth ambitions into practical commercial results. He brings more than 25 years of experience from the softwar... Show more

I am a software engineer focused on building and scaling production-grade digital systems. My work spans designing, deploying, and maintaining high-performance applications with an emphasis on reliability, scalability, and real-world impact.

I have hands-on experience implementing AI-driven solutions and architecting backend systems that move from prototype to production. I’m particularly interested in building intelligent systems that deliver measurable business value while remaining cost-efficient and resilient.

Beyond my core engineering work, I actively share insights on practical AI implementation, system design, and emerging technologies, contributing to conversations around building production-ready solutions in fast-growing markets.

Outside of technology, I am passionate about physical wellness and discipline, which I believe directly translates into consistency and high-performance in engineering practice.

I am a software engineer focused on building and scaling production-grade digital systems. My work spans designing, deploying, and maintaining high-performance applications with an emphasis on reliability, scalability, and real-world impact. I hav... Show more

With a broad, multidisciplinary background in software development, architecture, product ownership, and marketing, Fernandez is a gifted technology leader. He holds degrees in informatics and computer science and a Master’s in Finance, which shaped his combined expertise in technical and business realms.

Over the past 20 years, Fernandez has overseen more than 250 projects across four continents and 25 countries, delivering technical solutions in content, commerce, mobile, and martech for some of the world’s most renowned companies. From writing code as a developer and designing systems as an architect to training teams, serving as a CTO, advising global enterprises, defining product roadmaps, and developing marketing strategies, he has taken on nearly every role in technology and digital innovation.

Fernandez has led multicultural teams of managers, content experts, engineers, strategists, and architects (he is fluent in Spanish, Portuguese, and English). His professional mission is to constantly close the gap between business vision and technical execution. His work in media, retail, banking, hospitality, telecoms, and technology has given him a comprehensive view of the possibilities and challenges businesses face in the digital age.

Currently serving as Executive Director of Technology in VML, Fernandez is focused on the future of content, marketing, and automation platforms, investigating how companies can produce, distribute, and profit from emerging technologies such as artificial intelligence, composable architectures, and data-driven personalization.

With a broad, multidisciplinary background in software development, architecture, product ownership, and marketing, Fernandez is a gifted technology leader. He holds degrees in informatics and computer science and a Master’s in Finance, which shaped ... Show more

I'm a passionate professional about business, entrepreneurship, technology, continue improving of human and technical skills to me and teams that I worked.
I'm acquired experience and knowledge in differents roles and practices that I like share and still learning from others. I was fortunate to work in the largest companies in our region and the globe. Argentine Telecom, Globant, Mercadolibre, Amazon Web Services
My mainly skill topics are SaaS, Platform engineering, SRE, Dev(Sec)Ops, Agile, Lean and Cloud Architecture.
I'm a football fan, animal lover, MMA practitioner and father of two beautiful childs.

I'm a passionate professional about business, entrepreneurship, technology, continue improving of human and technical skills to me and teams that I worked. I'm acquired experience and knowledge in differents roles and practices that I like share and... Show more

Uvika Sharma is a visionary Data & AI strategist with over 20 years of experience guiding Fortune 500 companies and startups in leveraging data and AI for transformative impact. She has held key roles at industry giants such as Pfizer, Accenture, S&P, Moody’s, and Citi, advising global teams across Marketing, Operations, Compliance, Risk Management, and International Trade.

As the Founder & Managing Partner of INTLDA, Uvika helps businesses responsibly harness AI and data to drive efficiency and growth. She also leads advisory services at AI 2030, advocating for responsible and ethical AI practices. Recognizing AI’s potential as a business equalizer, she is co-authoring a book on custom GPT development with OpenAI’s builder tool, simplifying AI adoption for businesses.

Beyond her advisory work, Uvika is deeply committed to mentoring and supporting startups. She actively advises early-stage companies through Cornell Tech’s PhD Runway Program and Harvard Business School’s Startup Partners program, guiding founders on AI strategy, product-market fit, and scaling operations.

Passionate about diversity in tech, Uvika mentors undergraduate women in AI through Cornell Tech’s Break Through Tech AI Program and co-founded Asian Women Advancing AI, a community dedicated to empowering Asian women to shape the future of AI.

A sought-after speaker and workshop leader, Uvika helps senior executives and organizations navigate AI’s evolving landscape, bridging the gap between cutting-edge technology, business strategy, and responsible AI governance.

She holds a Computer Science degree from Stony Brook University and an MBA from Cornell University, combining technical expertise with business acumen to drive innovation, strategic growth, and responsible technology adoption.

Uvika Sharma is a visionary Data & AI strategist with over 20 years of experience guiding Fortune 500 companies and startups in leveraging data and AI for transformative impact. She has held key roles at industry giants such as Pfizer, Accenture, S&P... Show more

Je possède une expérience de plus de 20 ans dans le développement logiciel Agile et DevOps, et Coach Agile depuis 2016.

Mon expertise variée m'a permis d'intervenir dans divers domaines technologiques et contextes agiles.

Aujourd’hui, j'accompagne les organisations et les équipes dans leurs transformations en apportant mon dynamisme, mon réalisme, ma vision stratégique et mon savoir-faire.

Je se défini comme “Humaniste / Progressiste”. Je suis convaincu que le progrès social et humain est possible grâce aux avancées scientifiques, technologiques, économiques et démocratiques.

Je soutiens l’innovation, la créativité, l’éducation et la culture comme moyens d’émancipation individuelle et collective.

Je mets en œuvre ces valeurs dans ma pratique du coaching, en respectant la diversité, l’autonomie et la créativité de mes clients. Je les aide à prendre conscience de leurs forces, de leurs freins et de leurs opportunités, à définir leurs priorités, à élaborer des plans d’action et à les mettre en œuvre. Je les accompagne dans l’amélioration de leurs performances, de leur bien-être et de leur épanouissement professionnel.

Je possède une expérience de plus de 20 ans dans le développement logiciel Agile et DevOps, et Coach Agile depuis 2016. Mon expertise variée m'a permis d'intervenir dans divers domaines technologiques et contextes agiles. Aujourd’hui, j'accomp... Show more

Ugne Kontare is the Head of Operations for one of Europe's most successful ISVs, SOFT4. Having developed multiple solutions under the SOFT4 brand, several of which have successfully gained market share and partners' recognition, while several were killed after years of development, Ugne is ready to share the lessons learned along the way on how to build and manage products that sell.
With a background in SMB sales and leadership, Ugne’s career spans several industries, with most of its time dedicated to Microsoft Dynamics. With over 20 years of experience in various roles, such as Marketing, Sales, CEO, and Business Development, Ugne shares her knowledge and tips on how to:
▸Efficiently adopt AI tools in your business strategy;
▸Avoid burnout while leading with empathy and passion;
▸Build and manage an effective team;
▸Develop and implement strategies for launching and managing a software product – from analysis to profits.

Ugne Kontare is the Head of Operations for one of Europe's most successful ISVs, SOFT4. Having developed multiple solutions under the SOFT4 brand, several of which have successfully gained market share and partners' recognition, while several were ki... Show more

Ralph V. Estep Jr. is an LPA, MBA, and the founder of Saggio Management Group in Middletown, Delaware, a cloud-based accounting firm serving hundreds of business and individual clients since 2005. He holds additional designations in tax and accounting (ABA, ATA, ATP) and spent years as CFO at Westminster Presbyterian Church, EVP at American Spirit Federal Credit Union, and controller at Morris, James, Hitchens, and Williams law firm.

What sets Ralph apart: he's built his entire career at the intersection of faith, money, and entrepreneurship. He's the creator and host of The Content Creator's Accountant and co-executive producer of The Podcasting Morning Show, where he helps creators and business owners move from financial anxiety to actual confidence. He's also a Junior Achievement mentor and invests in leadership development through Dale Carnegie training.

Ralph and his wife, Jennifer, have two sons and co-founded Estep Farm LLC, raising black Angus cattle in Delaware.

Ralph V. Estep Jr. is an LPA, MBA, and the founder of Saggio Management Group in Middletown, Delaware, a cloud-based accounting firm serving hundreds of business and individual clients since 2005. He holds additional designations in tax and accountin... Show more

Joshua (JD) is a long time Open Source advocate and entrepreneur dating back to the early days of Professional Open Source. From the valleys of Usenet he sold custom Linux servers with a whopping 16 MB of ram and 1GB SCSI drives. These were the days of SLS and many, many floppy disks. Through the years he has help found multiple Internet Service Providers as well as eventually launching his own firm, Command Prompt, Inc.. Command Prompt has over the years become one of the predominant privately owned PostgreSQL support and Consulting firms.

An avid public speaker and writer, he is also the founder of United States PostgreSQL, PgConf (PostgresConf) and More than a Refresh: A podcast about the most interesting people you haven't met. He currently resides off-grid in Montana.

He divides his time between Command Prompt, off-grid projects, mentoring/leadership roles and helping those who wish to become successful, define what that means for them.

Joshua (JD) is a long time Open Source advocate and entrepreneur dating back to the early days of Professional Open Source. From the valleys of Usenet he sold custom Linux servers with a whopping 16 MB of ram and 1GB SCSI drives. These were the days ... Show more

Ashish is a 5 times Microsoft Business Applications MVP, MCT and Dynamics 365 CE or CRM Solution Architect specialist in delivering CRM and digital transformation projects for various industries. Led teams of solutions architects and Presales consultants.
Speaker to various Communities, Universities Tech talks, and other in-person and virtual events

Ashish is a 5 times Microsoft Business Applications MVP, MCT and Dynamics 365 CE or CRM Solution Architect specialist in delivering CRM and digital transformation projects for various industries. Led teams of solutions architects and Presales consult... Show more

Mark Sayewich's philosophy: bring clarity, and that's enough. As Director of Customer Security Evangelism at Guidewire Software, he translates security risk into business language for a living. 2nd-place finisher, 2026 TMC Global Threat Modeling Hackathon — and currently documenting the methodology behind that win so others can build on it.

Mark Sayewich's philosophy: bring clarity, and that's enough. As Director of Customer Security Evangelism at Guidewire Software, he translates security risk into business language for a living. 2nd-place finisher, 2026 TMC Global Threat Modeling Hack... Show more

Elena is a data enthusiast with solid experience in analytics, data engineering and visualization using Microsoft Fabric, Power BI, Synapse and Databricks. She works in Barcelona, helping organizations turn raw data into valuable insights with a strategic and creative approach. She's also passionate about combining technology with social and community-driven projects, and is an active learner and collaborator in the data community.

Elena is a data enthusiast with solid experience in analytics, data engineering and visualization using Microsoft Fabric, Power BI, Synapse and Databricks. She works in Barcelona, helping organizations turn raw data into valuable insights with a stra... Show more

I’m Muhammad Atif, President and Chief Technology Officer at PureLogics, a digital product development and technology consulting firm I co-founded in 2006. Over the past two decades, I’ve helped organizations leverage technology to grow, scale, and navigate digital transformation successfully.

At PureLogics, I’ve led the delivery of 400,000+ development hours across 1,300+ products in 33+ countries, working with global brands such as Pearson, Intel, Samsung, DHL, Honda, and LiveNation. My focus has always been on translating complex technology into clear business outcomes helping companies build scalable platforms, improve operations, and create better customer experiences.

My background started in hands-on software engineering, which gave me a deep appreciation for building technology the right way. As my role evolved into executive leadership, I became increasingly focused on aligning technology strategy with long-term business growth and innovation.
I specialize in enterprise solutions, custom software development, AI-driven platforms, cloud-native architectures, web and mobile applications, startup consulting, and technical strategy. I also bring extensive experience across healthcare, edtech, fintech, logistics, and proptech, including HIPAA-compliant healthcare systems and enterprise-grade SaaS platforms.

What excites me most is the intersection of technology, business, and human potential. I believe technology should not only improve efficiency but also empower organizations and people to think bigger, move faster, and create meaningful impact.

I’m always open to connecting with founders, business leaders, and teams looking to solve complex challenges through technology and innovation.

I’m Muhammad Atif, President and Chief Technology Officer at PureLogics, a digital product development and technology consulting firm I co-founded in 2006. Over the past two decades, I’ve helped organizations leverage technology to grow, scale, and n... Show more

Maartje Keulen is an AI and data expert with over 10 years of hands-on experience implementing data & AI solutions across manufacturing, finance, and enterprise organizations. As co-founder of CTRL+ALT+LEAD, she helps companies move from AI experiments to production systems that deliver measurable business value. A competitive athlete still performing at the highest level, Maartje applies high-performance sports principles to technology adoption, advocating for learning-by-doing cultures where teams build real AI capability through iteration rather than theory. Based in the Netherlands, she speaks regularly on practical AI implementation, organizational change, and scaling AI beyond IT departments.

Maartje Keulen is an AI and data expert with over 10 years of hands-on experience implementing data & AI solutions across manufacturing, finance, and enterprise organizations. As co-founder of CTRL+ALT+LEAD, she helps companies move from AI experimen... Show more

With nearly 30 years of experience in the technology sector, I specialize in transforming complex business challenges into scalable, high-impact technical solutions. I define myself as a "power adapter": I bridge the gap between business strategy and technical execution, translating needs into optimized architectures within the Microsoft ecosystem (Dynamics 365, Power Platform, and Azure).

My approach combines a deep technical background with a strategic vision for Customer Experience (CX) and Marketing. I don’t just implement technology; I focus on the "why" behind every solution, integrating Artificial Intelligence and automation to drive real business value and simplify processes.

Beyond my role as an architect, I am deeply committed to knowledge sharing. I am a regular speaker at tech events, a lecturer in Master’s programs, and a mentor for initiatives like Technovation Girls. I believe in a human-centric digitalization that is both responsible and ethical.

I am always eager to connect with the community and discuss how we can leverage technology to scale businesses and improve user experiences.

With nearly 30 years of experience in the technology sector, I specialize in transforming complex business challenges into scalable, high-impact technical solutions. I define myself as a "power adapter": I bridge the gap between business strategy and... Show more

I had an unusual start at university — my first year was in Medicine. Soon I discovered my path was elsewhere, and I pivoted into Industrial Engineering at Universitat Politècnica de Catalunya (UPC) in Barcelona. That early change shaped how I approach challenges today: with curiosity, adaptability, and a strong analytical mindset.

After graduating, I stepped straight into the world of ERP, working with Microsoft Dynamics AX (2009, 2012) and evolving alongside the ecosystem into what is now Dynamics 365. From the beginning, I was fortunate to go beyond pure ERP implementation — combining functional and technical work with Business Intelligence, systems architecture, and later, data and AI-driven solutions.

Today, I lead the technical department at a Microsoft partner consultancy, where I’m responsible for architecture, development standards, and innovation across projects involving Microsoft Dynamics 365 Finance and Operations, Power Platform, Azure, and AI. My role sits at the intersection of technology, people, and strategy: designing scalable solutions while helping teams grow technically and professionally.

One of the most meaningful parts of my job is mentoring. I was lucky to have people who invested in my growth early in my career, and now I strive to do the same for others. Watching a colleague take their first independent “step” — solving a problem, leading a feature, making a design decision — is one of the most rewarding moments in my day-to-day work.

Beyond delivery, I’m passionate about sharing knowledge through talks, technical content, and community initiatives, especially around applied AI in business applications. I strongly believe that technology creates real impact only when it empowers people — both users and the professionals building the solutions.

I had an unusual start at university — my first year was in Medicine. Soon I discovered my path was elsewhere, and I pivoted into Industrial Engineering at Universitat Politècnica de Catalunya (UPC) in Barcelona. That early change shaped how I approa... Show more